Marketer Spotlight: Personalization and Marketing Automation Lessons with Bukalapak’s Muhammad Juliansyah Pratama

Marketer Spotlight: Personalization and Marketing Automation Lessons with Bukalapak’s Muhammad Juliansyah Pratama

Editor’s note: We caught up with Muhammed Juliansyah Pratama, the e-mail and push notification lead for Bukalapak, one of Indonesia’s biggest e-commerce platforms, to know how Bukalapak is using marketing automation to improve their marketing campaigns and make it more personalized. Marketer Spotlight series covers opinions and advice from marketing leaders and influencers on the […]