Predict App Churn And Increase Retention
With Cohort Analysis

Identify common patterns among churned users to drive stickiness.
Progressively get better at keeping users coming back for more.

Measure And Drive User Retention

Find out how many users you acquired in a particular month keep coming back month after month and how many drop off after a certain period. Find out the common characteristic of the churned out users to engage them better and in a timely fashion. Use these insights to offer relevant user experiences to users and improve retention.

Get A Better Sense Of Your Acquisition

Get a high-level view of your user acquisition and keep track of how many of them use your app regularly. Analyze month-on-month acquisition and retention statistics to assess the long term relationship with your cohorts and understand customer LTV for specific cohorts.

Compare cohorts for better targeting

Compare user groups to know your most engaged and dormant users. Categorize them based on characteristics such as sign-up date, age, gender, type of device, last login location, engagement time, and customer LTV. Use these insights to customize user journeys for increased engagement and boost LTV.

Crack user retention with cohort analysis

Find out what keeps users coming back to improve app stickiness and make your product a habit.

Why Customers Trust MoEngage

Oyo Logo

"At OYO, we are committed towards delivering an unparalleled hotel booking experience to our guests and we feel MoEngage is the right partner who can help us get there with their differentiated offering. We have witnessed improvement in delivery rates, made possible by MoEngage’s proprietary technology, Push Amplification."

Pranav Agrawal
Pranav Agrawal
AVP - CRM Head
OYO
Deutsche-telekom-logo

"Our core focus is enabling our customers to engage with us digitally. To accelerate this digital shift, we are re-launching our self-care apps across our European footprint, taking customer care, service discovery, payments, and much more right to our users’ fingertips. MoEngage’s forward-looking engagement platform has been critical in enabling us to deliver contextual, personalized and relevant communications & alerts to our customers, at the right time, based on usage and behavior patterns."

Jonathan Abrahamson
Jonathan Abrahamson
VP Digitization
Deutsche Telekom
Tokopedia Logo

"Customer journeys are increasingly becoming more dynamic and interconnected in nature. For brands, to win, they must take cognizance of this paradigm and adapt their marketing tactics. ‘Flows’, by MoEngage, helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the users."

Holy Theodore
Holy Theodore
Senior Digital Marketing Strategist
Tokopedia
Gaana Logo

"MoEngage’s advanced segmentation and personalized engagement channels have helped us deliver an unparalleled listening experience to our users. MoEngage push notifications help us achieve up to 120% uplift in subscriptions for premium account drive up to 10% DAU (Daily Active Users) on the app."

Nachiketa Arya
Nachiketa Arya
Product Manager for Engagement
Gaana
Snapdeal Logo

"Great product, built for agile marketeers, who like to stay in control of things and leading trends! Plus highly supportive team!"

Tarun Babbar
Tarun Babbar
Growth Marketing
Snapdeal
Ayopop Logo

"MoEngage integrates all our Marketing needs in one platform and makes it easy to target the right user, customize the message and integrate a unified strategy across all channels; Email, Push Notification and In-App"

Mar Mallolas
Marc Mallolas
Head of Marketing &
Business Intelligence,
Ayopop

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