> ## Documentation Index
> Fetch the complete documentation index at: https://moengage.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Personalize.AI

> Integrate Personalize.AI with MoEngage using Content APIs to deliver personalized messages, offers, and recommendations that drive incremental revenue across the customer lifecycle.

# Introduction

[Personalize.AI](https://www.zs.com/solutions/artificial-intelligence-and-analytics/personalize-ai) partners with MoEngage to generate incremental revenue by delivering personalized messages and offers sent through MoEngage.

# MoEngage × Personalise.AI

The MoEngage and Personalize.AI integration allows you to use content from Personalise.AI in MoEngage Campaigns using Content APIs.

# Use cases

* Deploy testing, including flexible stratification, to drive results from customer feedback
* Provide personalized recommendations for items and offers, including treatment, timing, and content
* Identify prioritized objectives and target your optimal audience to re-engage lapsed users
* Leverage geolocation data to find the right audience for newly opened locations
* Use lookalike modeling to build on limited available data for newer users, matching them with the most relevant recommendations
* Identify the right ways to engage customers throughout their lifecycle
* Proactively assess customers for likelihood to churn and assign a risk score to find early indicators of churn
* Target customers with personalized interventions to prevent them from becoming inactive.

# Integration

<Info>
  **Prerequisites**

  Ensure you have access to your Personalise.AI account.
</Info>

You can connect to Personalise.AI using Content APIs and use the dynamic content in MoEngage Campaigns. Refer to the document here for more details on [MoEngage Content APIs](https://www.moengage.com/docs/user-guide/campaigns-and-channels/getting-started/campaign-content/content-apis#step-2-use-content-apis-in-campaigns).