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Sr. Marketing Director
Speakers
Customer experience has the power to make or break a brand. Watch our American Marketing Association webinar, now on-demand for insights and best practices to drive your customer engagement strategy in 2021.
In today’s remote digital-first environment, having the right customer engagement strategy is more important than ever. Today’s consumers demand an individualized experience across channels, with content in-context. Every engagement with a consumer is an opportunity as a marketer to demonstrate that you know who they are, what they care about, and how you can help them.
This is the dream, but it’s often much harder for brands to execute at scale. Marketers aspire to provide a seamless experience that’s personalized across every digital touch point - from web to email, SMS to mobile app and beyond - to better engage audiences and drive conversions.
Sr. Product Marketing Manager