Choose the plan best suited to your needs


Starter

Free


  • Upto 10K MAUs
  • Behavioral Segmentation
  • Unlimited Push Notifications
  • Unlimited In-app Messages
  • Email Campaigns   
    Additional pricing for email delivery through Default Connector
  • SMS Campaigns
  • Self-service Knowledge Base
  • Standard Email Support

Premium

Starts at $399/month


  • Everything in Starter Plan +
  • Smart Triggers
  • Dynamic Multivariate (A/B) Testing
  • Acquisition Analytics
  • Uninstall Analytics
  • Email Reports & API Access
  • Priority Support
  • Integration & Onboarding Support

Enterprise

Contact Sales


  • Everything in Premium Plan +
  • Sherpa   
    AI-based Time & Content Optimization
  • Flows (Customer Journey Builder)
  • Push Amplification
  • Connector Platform   
    To communicate through third-party channels like Facebook Re-targeting and passing data to owned / 3rd party systems
  • Content API based Personalization   
  • Dedicated Account Manager
  • Consulting Services   
    Event Design, Campaign Strategy, Migration, etc.

Starter

Free


  • Upto 2K Subscribers
  • Unlimited Web Push Notifications
  • Email Campaigns   
    Additional pricing for email delivery through Default Connector
  • SMS Campaigns
  • HTTP + HTTPS Support for Web Push
  • MoEngage Branding
  • Key Metrics   
    Analytics for Subscriptions & Campaigns
  • Notification Scheduling
  • Self-service Knowledge Base

Premium

Starts at $199/month


  • Everything in Starter Plan +
  • No MoEngage Branding
  • Custom Domain   
    Use your own domain to take opt-ins for Web Push
  • Behavioral Segmentation   
    Based on User Behavior, Geo Targeting, Device Targeting, Subscription and Unsubscription data
  • Smart Triggers
  • Dynamic Multivariate (A/B) Testing
  • RSS to Push
  • Email Reports & API Access
  • Email Support

Enterprise

Contact Sales


  • Everything in Premium Plan +
  • Custom Web Push Subscription Prompts
  • Time Zone Specific Scheduling
  • Sherpa   
    AI-based Time & Content Optimization
  • Flows (Customer Journey Builder)
  • Content API based Personalization   
  • Integration and Onboarding Support
  • Dedicated Account Manager
  • Consulting Services   
    Drive higher subscriptions, Campaign Strategy, Migration, etc.

Frequently Asked Questions

What is meant by Monthly Active User or MAUs?

Monthly active users mean the users who have used your app at least once in the calendar month.

What is meant by Subscribers?

Subscribers mean the users who have opted-in for Web Push notifications or Email or SMS.

Can I buy both Mobile & Web Marketing Cloud?

Yes, you can by both together at a 15% discount.



Still confused? Email us: hello@moengage.com