Choose the plan best suited to your needs

Starter

Free


  • Upto 10K MAUs
  • Behavioral Segmentation
  • Unlimited Push Notifications
  • Unlimited In-app Messages
  • Email Campaigns   
    Additional pricing for email delivery through Default Connector
  • SMS Campaigns
  • Self-service Knowledge Base
  • Standard Email Support

Premium

Starts at $399/month


  • Everything in Starter Plan +
  • Smart Triggers
  • Dynamic Multivariate (A/B) Testing
  • Acquisition Analytics
  • Uninstall Analytics
  • Email Reports & API Access
  • Priority Support
  • Integration & Onboarding Support

Enterprise

Contact Sales


  • Everything in Premium Plan +
  • Sherpa   
    AI-based Time & Content Optimization
  • Flows (Customer Journey Builder)
  • Push Amplification
  • Connector Platform   
    To communicate through third-party channels like Facebook Re-targeting and passing data to owned / 3rd party systems
  • Content API based Personalization   
  • Dedicated Account Manager
  • Consulting Services   
    Event Design, Campaign Strategy, Migration, etc.

Starter

Free


  • Upto 2K Subscribers
  • Unlimited Web Push Notifications
  • Email Campaigns   
    Additional pricing for email delivery through Default Connector
  • SMS Campaigns
  • HTTP + HTTPS Support for Web Push
  • MoEngage Branding
  • Key Metrics   
    Analytics for Subscriptions & Campaigns
  • Notification Scheduling
  • Self-service Knowledge Base

Premium

Starts at $199/month


  • Everything in Starter Plan +
  • No MoEngage Branding
  • Custom Domain   
    Use your own domain to take opt-ins for Web Push
  • Behavioral Segmentation   
    Based on User Behavior, Geo Targeting, Device Targeting, Subscription and Unsubscription data
  • Smart Triggers
  • Dynamic Multivariate (A/B) Testing
  • RSS to Push
  • Email Reports & API Access
  • Email Support

Enterprise

Contact Sales


  • Everything in Premium Plan +
  • Custom Web Push Subscription Prompts
  • Time Zone Specific Scheduling
  • Sherpa   
    AI-based Time & Content Optimization
  • Flows (Customer Journey Builder)
  • Content API based Personalization   
  • Integration and Onboarding Support
  • Dedicated Account Manager
  • Consulting Services   
    Drive higher subscriptions, Campaign Strategy, Migration, etc.

Frequently Asked Questions


What is meant by Monthly Active User or MAUs?

Monthly active users mean the users who have used your app at least once in the calendar month.

What is meant by Subscribers?

Subscribers mean the users who have opted-in for Web Push notifications or Email or SMS.

Can I buy both Mobile & Web Marketing Cloud?

Yes, you can by both together at a 15% discount.

Still confused? Email us: hello@moengage.com

"We use MoEngage to build user profiles across mobile apps & web. We deploy life-cycle engagement campaigns across channels to on-board, activate, reduce abandonment, and even gather feedback from un-installed users. We have witnessed close to 5% increase in conversion rates, up to 35% email open rates."

Subramanya Sharma
Chief Marketing Officer,
Cleartrip

"Great product, built for agile marketeers, who like to stay in control of things and leading trends! Plus highly supportive team!"

Tarun Babbar
Growth Marketing
Snapdeal

"MoEngage is just perfect! Be it the ease of use or segmentation to the lowest level possible. It’s a powerful tool for us, and we use it for all our mobile engagement needs."

ASHWIN CASMIR
Marketing Manager
Taxiforsure

"Users do not differentiate between channels and as a brand it is up to us to deliver a seamless messaging experience, wherever our users are. Using MoEngage’s advanced user analytics and engagement platforms (push, in-app & web push), we have been able to deliver on the promise of a truly cross-channel experience to our users thereby impacting our business positively."

Yanly Riky
Head of Online Marketing Campaign,
Berrybenka

"Imbibing personalization and context in emails helped us deliver an unmatched email experience to customers resulting in open rates of up to 34%. MoEngage emails also helped engage 17% of our inactive users on the app."

Edul Patel
Product Manager,
Helpchat

"MoEngage integrates all our Marketing needs in one platform and makes it easy to target the right user, customize the message and integrate a unified strategy across all channels; Email, Push Notification and In-App"

Marc Mallolas
Head of Marketing &
Business Intelligence,
Ayopop

No credit card required.
Open upto 10K MAUs/ Visitors.


Schedule a free demo with our Engagement Expert