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Introduction

Exotel is a full-stack customer engagement platform comprised of communication APIs, an omnichannel contact center & conversational AI platform in the cloud.

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MoEngage × Exotel

Use MoEngage Connector Campaigns to send out timely Voice Campaigns to your users.

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Integration

Use MoEngage Connector Campaign to trigger Exotel APIs. Below is a tutorial on how to call the Call Campaign API on Exotel:

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Step 1: Get API Endpoints and specifications

Read the Exotel documentation to understand the endpoints for your use case.

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Step 2: Setup Connector Campaign on MoEngage

To create a connector campaign on MoEngage,

1. Navigate to Create Campaign >> Connectors >> Custom and choose the delivery type most suitable to your needs

2. On step 2 of the campaign

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Call the Exotel API

To create a new Call Campaign on Exotel, use the POST method and configure the payload.

• Select the method as POST
• Headers:
  • For Basic Authentication, use your Exotel API key as the username and your API token as the password.
• Add the endpoint as Webhook URL: https://<your_api_key>:<your_api_token><subdomain>/v2/accounts/<your_sid>/campaigns
• Body:
  JSON

  {
      "campaigns": [
          {
              "name": "Exotel_2022-08-08 16:33:22",
              "caller_id": "0xxxx83280",
              "lists": [
                  "b7799a24becf436da672163858e8165d"
              ],
              "campaign_type": "dynamic",
              "flow_type": "ivr",
              "read_via_text": "Hi {{UserAttribute['First Name']}} {{UserAttribute['Last Name']}}, your order ID is {{EventAttribute['Order ID']}}. Press 1 to proceed, press 2 to abort"
          }
      ]
  }
  

• Refer to the Exotel documentation for more information.

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Preview your request

At this point, your campaign should be ready to test and send. You can also test your connector configuration using the Test functionality available in Step 2 of Create Connector Campaign. You can go ahead and Publish the campaign.