Amar Bank’s Customer-centric Campaign Performs 8.5x Better than Industry Average
Using MoEngage, we’ve been able to adopt AI technology to encourage our customers to go digital, adopt healthy saving habits, and make better financial decisions. We’ve also been able to better map the customer journey, providing a seamless experience, easy solutions and be closer to our customers, resulting in a 2x boost in customer engagement.
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Abraham Lumban Batu
Senior Vice President of Retail Banking
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