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MoEngage natively integrates with MSG91 to send Templated WhatsApp messages, show delivery, and read analytics for senders. Configuring MSG91 with MoEngage is a two-step process: Step 1: Sender Configuration Step 2: Delivery Tracking

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Sender Configuration

To configure a Sender from MSG91 on the MoEngage Dashboard, follow the steps below:
  1. Go to Settings > WhatsApp > Sender Configuration.
  2. Click the +Add connector from the left pane under the Sender configuration tab.
You can choose MSG91 from the left pane if you have already added MSG91 to your connector list.MSG19A.png
  1. Select MSG91 from the Choose a connector dropdown and then click Done. MSG91B.png
  2. Add the following details:
Field NameDescription
Sender Name
  • Provide a name to the Sender profile.
  • This would be available in the Sender so that you can recognize this easily while using it to create a campaign inside MoEngage.
  • The Sender Name is a mandatory field that should be between 5-50 characters.
WhatsApp business number
  • Enter the phone number with the country code registered with WhatsApp (through MSG91) using which you want to send out WhatsApp Messages to your users. Note that do not add a plus sign while entering the phone number.
  • This is a mandatory field and is also referred to as the WABA number.
API URLCollect the API URL from your vendor and enter it into the API URL field. Sample URL:
https://control.msg91.com/api/v5/whatsapp/whatsapp-outbound-message/
AuthkeyEnter your MSG91 authkey
  1. Click Save.
  2. Notify MSG91 to enable/validate the API token.
  3. Upon successful integration, you get the following message. SaveIntegration.png

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Delivery Tracking

To track the delivery of your WhatsApp Messages inside MoEngage, you need to copy the MoEngage Delivery Tracking URL and update it on the MSG91 dashboard. MSG91C.png
The URL in the image above is a sample URL. Copy the exact URL from your MoEngage dashboard and update it on the MSG91 dashboard.

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Steps to Add Delivery Tracking URL

Perform the following steps to add the MoEngage Delivery Tracking URL to the MSG91 dashboard:
  1. Login to your MSG91 dashboard and go to WhatsApp > Webhooks.
  2. Add the Delivery Tracking URL in the Outbound Message webhook.MSG91D.png
  3. Click Number in the left side panel and click the edit option against the WhatsApp number you are integrating with MoEngage.MSG91E.png
  4. On the following page, in the Integration tab, turn on the MoEngage Plugin Integration and click Save. MSG91F.png