MEDIA & ENTERTAINMENT | ENGAGEMENT
NOICE Adopts An Insights-led Approach To Engagement, Boosts DAUs By 34%
34%
Increase in DAUs
21%
Increase in MAUs
Business Challenge
The challenge was to automate their campaigns, re-engage existing listeners and improve app stickiness.
Solution
NOICE adopted an insights-led approach to engagement and used MoEngage's smart triggered campaigns, omnichannel flows, and uninstall analytics. This helps them to pave a strong foundation for their business that will help them achieve their goals.
Products Used
Customer Journey Orchestration
Create unique, seamless experiences at every stage of your customer’s journey.
The Results
With MoEngage, NOICE was able to:
- Automate onboarding flows to engage with listeners
- Reduce manual effort in setting up new campaigns
- Understand when listeners drop-off or uninstall the app
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