Halo, #GROWTH19 is Coming to Jakarta

You are invited to our next #GROWTH19 conference at Jakarta on 11th April 2019. This is an exclusive platform for entrepreneurs, product owners, and growth marketers to discuss their challenges, share growth stories, network, and celebrate success. We, at MoEngage, are enchanted by the remarkable growth stories of our customers and keep learning from them. […]

How to Set Goals and Drive Sales by Email Automation

With email marketing garnering the highest return on investment, it has emerged as the highest performing marketing channel. This is the reason that a lot of e-commerce marketers are making extensive use of email marketing for being successful in the long run of business. However, with such immense competition, it becomes imperative for marketers to […]

Did You Catch All The News From #GROWTH19?

We’re back in the office after #GROWTH19, our exclusive conference for the digital growth community held on March 7th at Le Meridien, Gurugram. The conference was a beginning of our initiative to create an exclusive community for growth marketers and also introduce two new product segments to the MoEngage platform – MoEngage Analytics and On-site […]

How to Listen and Respond to Your Customers’ Digital Body Language

Are You Listening to Your Customers' Digital Body Language

You don’t need a degree in psychology to realize that body language is important. Body language plays a critical role in how we communicate with each other—that’s inherent knowledge, and universal too. As a human being, you’re probably paying a lot of attention to your body language and that of those around you, without even […]

Product Launch: MoEngage Analytics to Help Businesses Sharpen Their Growth Trajectory

We, at MoEngage, are focused on helping marketers personalize every user interaction. We pride ourselves on our ability to listen to our customers and be in tune with them. This has enabled us to pioneer industry-first product capabilities consistently each year. Our customers have evolved over the last few years, and so has their customers’ […]

Announcement: MoEngage is a Launch Partner for AWS Digital Customer Experience Competency Program

MoEngage Achieves AWS Digital Customer Experience Competency Status

The Competency Partner designation is the highest level of endorsement from AWS and recognizes MoEngage for its specialization in Digital Customer Experience. Today CMOs are expected to show returns on their marketing spend while extending an integrated and enriching customer experience in an omnichannel scenario. Marketing platforms such as MoEngage are built on cloud-computing technologies […]

MoEngage Marketing Roundup: February 2019

The ‘what’s hot’ and ‘what’s cool’ in digital marketing month has lapsed, and now, everyone is getting into the serious business. Marketers are on their toes to ensure their strategy implementation is going as planned. Also, if the prospecting customers are reacting to the service/product in the way it was intended. This year marketing trends […]

Emoji Engagement: The Do’s and Don’ts of Using Emojis in Push Notifications

Learn how to use emojis in push notification

Take a look at your smartphone right now. See any emojis? Probably, either in a text from a friend or a tweet from a coworker or a Facebook message. Emojis are now a common way to communicate. In fact, emojis are so commonplace that we now have World Emoji Day with awards given to Best […]

Losing App Users to Churn? Here’s Where Customer Engagement is Going Wrong

Consumers love to download and install apps on their devices! In 2018, consumers downloaded 205.4 billion mobile apps. In 2022, this figure is expected to increase to 258.2 billion. Social media apps like Facebook are some of the most commonly installed ones, as well as games and messaging apps. But with the number of apps […]