MOENGAGE FOR FINANCIAL SERVICES
Accelerating Digital Customer Engagement for Financial Institutions
MoEngage is purpose-built to enable finance brands to rapidly adapt to evolving customer expectations. Say goodbye to dependencies and overheads associated with redundant legacy technology platforms. Revolutionize your brand’s presence in the digital-first world with our agile, security-first solution built for the Financial Service industry.
Trusted by 1350+ Consumer Brands Worldwide
Designed to Help You Build Trust and Long-term Value
Digital Banking
Meet your offline customers across digital touch points with curated digital experiences and drive digital adoption.
FinTech
Increase your mobile app's active customer base. Simplify onboarding, reduce KYC drop-offs, and increase transaction frequency with contextual nudges, personalized offers, and reminders.
Insurance
Send timely renewal alerts and new product recommendations – save agent/call center costs and boost upsells and cross-sells.
Trading & Broking
Improve the stickiness of your digital broking platforms through contextual communication, timely updates, and relevant financial education.
Make Service Messaging Reliable With MoEngage Inform
Use one API to create and send your service messages across different channels. Ensure critical alerts are delivered without failure.
A Single, Unified Platform
Unify and analyze data, automate personalized campaigns on mobile apps and websites, and send service messages – all using a single platform.
Seamless, Secure Data Ingestion With Industry-first Features
Seamlessly activate data from data warehouses & data lakes, with secure data ingestion through SDKs, APIs, and SFTP file encryption.
Defend Your Data With Secure Data Storage and Access Management
Secure customer PII with encryption and masking. Encrypt and secure SDKs on end-users’ devices. Control access with two-factor authentication, IP whitelisting, and identity management. And your data stays in local data centers!
Create In-the-moment Experiences, Easily
Sherpa, our Predictive AI, and Merlin, our Generative AI lets you optimize cross-channel marketing campaigns by identifying your customers’ preferred channel, best time to engage, and even the message that’s most likely to resonate with them.
AI Powered Actionable Insights
Get proactive insights about your customer’s behavior, preferences, journey, and friction points. And let AI dynamically group your customers based on real-time analysis of their behavior, history, likes, affinities, and other attributes.
Seamlessly Integrate Our Customer Engagement Platform With Your Tech Stack
Hear What Our Customers Have to Say
Piramal Finance Automates Customer Journeys to See a 20% Uplift in Revenue
"We saw a significant impact on our revenue metrics, within the first nine months of onboarding MoEngage. The platform integrated smartly and seamlessly with our system and automated the entire process- with zero manual efforts. With MoEngage, we were able to execute drop-off management for our digital PL product successfully by cueing us into what stages customers were dropping off at and retargeting them effectively. Currently, we are experiencing a 20% increase in revenue, month-on-month, on an average."
Read Story
How Samco Securities Reduced Cost by 40% and Boosts Click Rates by 5%
"MoEngage sits at the core of our communication strategy. We're building a 360-degree information engine around it, integrating crucial data from our contact center and sales teams—customer behavior, real-time events, segmentation, and enriched transactional data. This comprehensive approach allows us to assimilate all insights and feed them back to MoEngage, enabling us to truly personalize the customer experience."
Read Story
IndusInd Bank Improves Agility and Campaign Velocity with MoEngage
MoEngage drives personalization at IndusInd Bank. We have a lot of customer data and can seamlessly integrate that intelligence into MoEngage. This enables us to create real-time communications relevant to the customer persona by integrating our data warehouses and MoEngage’s engagement platform.
Read Story
How Razorpay Leveraged MoEngage Flows to Drive Merchant Engagement and Retention
"Before MoEngage, our onboarding was fragmented with separate communications and drop-off points. Using MoEngage Flows, we streamlined everything into a single, trackable flow, making modifications easy. This change drove a significant 29% uplift in our onboarding journey."
Read Story
BlinkX by JM Financial Doubles MAUs with Seamless Customer Onboarding and Engagement Practices
“MoEngage’s best-in-class technology helps us engage with our customer base in real-time, from customer onboarding to timely renewals. Data-driven decision-making is core to our operations, and MoEngage’s advanced data management, analytical, and engagement capabilities help us move in the right direction with the help of data.”
Read Story
Ujjivan Small Finance Bank Drives Digital Adoption Among Unserved Customer Segments Uplifting Conversions From 2% to 18%
"Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!"
Read Story
Zeta delivers on promise of omnichannel real-time transactional messaging at scale with MoEngage Inform
"We were pleased to find Inform is capable of not only sending all these transactional notifications via Push, SMS and Email at scale, but also helping us with really good analytics on how many users are receiving these communications, how many are opening this communications and how are our customers engaging with these communications."
Read Story
TATA AIG Decreases Manual Efforts by 90%
Our partnership with MoEngage has been nothing short of transformative. From the outset, their enthusiasm for collaboration and genuine commitment to understanding our business has truly set them apart. They took the time to learn our objectives inside and out, which has led to innovative solutions tailored to our specific needs.
Read Story
Hear What Our Customers Have to Say
Piramal Finance Automates Customer Journeys to See a 20% Uplift in Revenue
"We saw a significant impact on our revenue metrics, within the first nine months of onboarding MoEngage. The platform integrated smartly and seamlessly with our system and automated the entire process- with zero manual efforts. With MoEngage, we were able to execute drop-off management for our digital PL product successfully by cueing us into what stages customers were dropping off at and retargeting them effectively. Currently, we are experiencing a 20% increase in revenue, month-on-month, on an average."
Read Story How Samco Securities Reduced Cost by 40% and Boosts Click Rates by 5%
"MoEngage sits at the core of our communication strategy. We're building a 360-degree information engine around it, integrating crucial data from our contact center and sales teams—customer behavior, real-time events, segmentation, and enriched transactional data. This comprehensive approach allows us to assimilate all insights and feed them back to MoEngage, enabling us to truly personalize the customer experience."
Read Story IndusInd Bank Improves Agility and Campaign Velocity with MoEngage
MoEngage drives personalization at IndusInd Bank. We have a lot of customer data and can seamlessly integrate that intelligence into MoEngage. This enables us to create real-time communications relevant to the customer persona by integrating our data warehouses and MoEngage’s engagement platform.
Read Story How Razorpay Leveraged MoEngage Flows to Drive Merchant Engagement and Retention
"Before MoEngage, our onboarding was fragmented with separate communications and drop-off points. Using MoEngage Flows, we streamlined everything into a single, trackable flow, making modifications easy. This change drove a significant 29% uplift in our onboarding journey."
Read Story BlinkX by JM Financial Doubles MAUs with Seamless Customer Onboarding and Engagement Practices
“MoEngage’s best-in-class technology helps us engage with our customer base in real-time, from customer onboarding to timely renewals. Data-driven decision-making is core to our operations, and MoEngage’s advanced data management, analytical, and engagement capabilities help us move in the right direction with the help of data.”
Read Story Ujjivan Small Finance Bank Drives Digital Adoption Among Unserved Customer Segments Uplifting Conversions From 2% to 18%
"Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!"
Read Story Zeta delivers on promise of omnichannel real-time transactional messaging at scale with MoEngage Inform
"We were pleased to find Inform is capable of not only sending all these transactional notifications via Push, SMS and Email at scale, but also helping us with really good analytics on how many users are receiving these communications, how many are opening this communications and how are our customers engaging with these communications."
Read Story TATA AIG Decreases Manual Efforts by 90%
Our partnership with MoEngage has been nothing short of transformative. From the outset, their enthusiasm for collaboration and genuine commitment to understanding our business has truly set them apart. They took the time to learn our objectives inside and out, which has led to innovative solutions tailored to our specific needs.
Read Story Hear What Our Customers Have to Say
How Beem Experienced a Swift Migration with MoEngage
The migration to MoEngage was incredibly smooth with zero ambiguity. The process was well-managed with clear task assignments and timelines for each SPOC. MoEngage's capabilities met our expectations, especially Sherpa’s dynamic communication feature, which has been a game changer. Overall, the experience has been highly positive, and I would recommend MoEngage to anyone looking for a robust martech solution.
Read Story
CoinDCX Grow Weekly Active Users to 80% using User Path Analysis
“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”
Read Story
Landmark Group Observes 56% Uplift in Purchases
White Wednesday was a critical online sale period for us at Landmark Group in order to increase our databases overall and The ability to contact our customer base using behavioral driven, personalized, event-based content in a reactive and agile manner using MoEngage’s Push Amplification was crucial to the success of the sale.
Read Story
How Empiricus Increased Customer Retention by 135%
New user retention is the first true litmus test for any SaaS company. MoEngage’s full suite of customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Read Story
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Read Story
Freo Money Records Industry High Open Rates of 30% and Optimizes Customer Engagement
"One of the biggest challenges was streamlining our communication. MoEngage’s insights-led engagement platform coupled with an efficient email suite enabled us to consolidate customer attributes in one centralized view and send effective email communication to our customers."
Read Story
Get My Slice Achieved an Industry-Record of 35% in Email Open Rates
"We wanted a unified solution for communicating with app customers. MoEngage provided us with the best solution. It’s an easy platform to use, and the team is very responsive to any support required."
Read Story
Hear What Our Customers Have to Say
Landmark Group Observes 56% Uplift in Purchases
White Wednesday was a critical online sale period for us at Landmark Group in order to increase our databases overall and The ability to contact our customer base using behavioral driven, personalized, event-based content in a reactive and agile manner using MoEngage’s Push Amplification was crucial to the success of the sale.
Read Story Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Read Story How Rain Increased Email Deliverability by 3X and Cracked Email Inboxing
"One notable obstacle revolved around email delivery, a common concern in the cryptocurrency industry due to the tendency of certain email servers to flag messages mentioning crypto-related content as spam. Through the collective efforts of the MoEngage team, Rain was able to significantly mitigate this issue and enhance the deliverability of their emails."
Read Story
The ENTERTAINER Achieves AED 5.4 Million Savings with 60%+ uplift in Redemptions for Visa Cardholders Using MoEngage
"Partnering with MoEngage has empowered us to deliver personalized messaging and offers at scale, while leveraging their powerful analytics to fine-tune our campaigns. The impact has been significant, and we’re genuinely excited about the results we’ve seen so far."
Read Story
Alsaif Gallery Witnesses 15% Increase in Revenue
In the past, we have also used CRM/CEP. However, scalability and support have always been an issue. While we did witness some growth, we wanted to breach the highest point and grow even further. This is where we think MoEngage has helped us.
Read Story
AZADEA Group Grows 300% Weekly New Customers after Adapting an Omnichannel Approach
We wanted to ensure our communication was personalized on a customer action level and to do this efficiently. We needed to integrate with other tools. MoEngage engagement platform made the whole process easier with ease in multiple tool integration, allowing us to engage our customers at various stages of the purchase journey.
Read Story
Gathern Sees a 240% Uplift in Bookings Using Flows
Before MoEngage, while we were communicating periodically with customers, however, the uniqueness of each communication was missing. With MoEngage, we have been able to use capabilities like JINJA templates to build curated communications leading to better engagement.
Read Story
6thStreet.com Uses Smart Recommendations and AI to Drive 2.5X Conversions
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
Read Story
6thStreet CRM Team Delivers 4x Growth in Business Contribution in 12 Months
MoEngage played a key role in achieving significant growth in CRM. It’s omni-channel and analytics suite was not only helpful in CRM but for the overall organization. Apart from the exhaustive list of features, their account management is one of the best in industry.
Read Story
Public Improves its Marketing Automation ROI by 27x Using Customer Journeys and New Channels
"MoEngage empowered us to elevate our customer engagement strategies and have a unified view of our online customers. With its advanced segmentation capabilities, we can craft personalized experiences and engage seamlessly across various touchpoints. Also, the invaluable support from MoEngage and Labrys has been instrumental in our success."
Read Story
Hear What Our Customers Have to Say
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Read Story CoinDCX Grow Weekly Active Users to 80% using User Path Analysis
“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”
Read Story Kredivo Uses MoEngage Automated Flows to Influence Up To 40% Conversions
"MoEngage acts as our automation assistant and enables us to automate user journeys very easily. We have also seen some phenomenal results making MoEngage our most preferred marketing platform."
Read Story
20X Improvement in Email Open Rates Helps EarlySalary to Reduce User Drop-off Rate by 5%
"MoEngage has always been proactive with their approach and methodology. Their critical knowledge and expertise on email marketing have helped us improve not only our email deliverability by 90% but also increase our conversions by 5%."
Read Story
Amar Bank’s Customer-centric Campaign Performs 8.5x Better than Industry Average
Using MoEngage, we’ve been able to adopt AI technology to encourage our customers to go digital, adopt healthy saving habits, and make better financial decisions. We’ve also been able to better map the customer journey, providing a seamless experience, easy solutions and be closer to our customers, resulting in a 2x boost in customer engagement.
Read Story
IndusInd Bank Improves Agility and Campaign Velocity with MoEngage
MoEngage drives personalization at IndusInd Bank. We have a lot of customer data and can seamlessly integrate that intelligence into MoEngage. This enables us to create real-time communications relevant to the customer persona by integrating our data warehouses and MoEngage’s engagement platform.
Read Story How Empiricus Increased Customer Retention by 135%
New user retention is the first true litmus test for any SaaS company. MoEngage’s full suite of customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Read Story Freo Money Records Industry High Open Rates of 30% and Optimizes Customer Engagement
"One of the biggest challenges was streamlining our communication. MoEngage’s insights-led engagement platform coupled with an efficient email suite enabled us to consolidate customer attributes in one centralized view and send effective email communication to our customers."
Read Story Get My Slice Achieved an Industry-Record of 35% in Email Open Rates
"We wanted a unified solution for communicating with app customers. MoEngage provided us with the best solution. It’s an easy platform to use, and the team is very responsive to any support required."
Read Story Hear What Our Customers Have to Say
Kredivo Uses MoEngage Automated Flows to Influence Up To 40% Conversions
"MoEngage acts as our automation assistant and enables us to automate user journeys very easily. We have also seen some phenomenal results making MoEngage our most preferred marketing platform."
Read Story Amar Bank’s Customer-centric Campaign Performs 8.5x Better than Industry Average
Using MoEngage, we’ve been able to adopt AI technology to encourage our customers to go digital, adopt healthy saving habits, and make better financial decisions. We’ve also been able to better map the customer journey, providing a seamless experience, easy solutions and be closer to our customers, resulting in a 2x boost in customer engagement.
Read Story How Philippines’ Fastest Growing Bank, GoTyme, Unified 3 Mn+ Siloed Customers
From 1 month to 1 hour - By leveraging MoEngage’s capabilities, we’re now able to execute campaigns faster than ever before, significantly boosting operational efficiency and growth!
Read Story
How Cake DeFi Uses Omnichannel Strategies to Retain Over 98% of Customers
"MoEngage has been instrumental in helping Cake DeFi acquire valuable customers and, most importantly, retain 98%+ of the customers through its reliable omnichannel marketing automation and personalized messaging capabilities."
Read Story
Edamama Achieves a 213% Uplift in Conversions with MoEngage’s AI-Driven Recommendations
“We trust MoEngage to create a unified shopping experience where we leverage MoEngage’s smart recommendations to automatically curate the right set of product recommendations based on customer actions. This feature helps us towards our mission to simplify decision-making.”
Read Story
NOVA Entertainment Boosts Loyalty with Listeners via an Insights-led Approach to Engagement
"MoEngage provides a better and more nuanced understanding of our audiences and their preferences than our previous legacy platform. Unlike other platforms, MoEngage is accessible and easy for our team members to use. Also, MoEngage’s roadmap is definitely ahead of the curve and in alignment with the changing technology landscape."
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Hear What Our Customers Have to Say
Como o Appost Usa a MoEngage Para Aumentar a Retenção de 15 Dias em 37%
A MoEngage é muito fácil de usar, de modo que toda a minha equipe pode operar a plataforma. Não preciso mais de um especialista para colocar as campanhas push ou de e-mail em funcionamento com mais rapidez. Com a MoEngage, também estamos medin- do tudo o que entra em nosso funil com mais precisão. Nossa plataforma anterior não apresentava números reais, portanto, havia uma lacuna no funil que não nos dava a visão correta dos números. Queremos aumentar nosso pipeline de produtos em 2024 e a MoEngage tem sido uma grande aliada nesse projeto de aumento de escala.
Read StoryComo o Outback Personalizou Campanhas de Engajamento Usando MoEngage Insights
"A plataforma MoEngage, como um todo, é fácil de entender e tem todos os recursos de engajamento do cliente que precisamos. Além disso, a plataforma sugeriu modelos/layouts que nos ajudaram a desenvolver essas comunicações. A disponibilidade da equipe para nos ajudar durante todo o processo de integração também foi imensamente valiosa."
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Banco Pichincha Aumenta Un 18% El Uso De La Banca Móvil Con Notificaciones Push Personalizadas
"Con MoEngage, pudimos mejorar el compromiso de los clientes, ayudándoles a descubrir ofertas a través de los canales más oportunos y relevantes. La función "Best Time to Send" de MoEngage también nos ha permitido mantener la relevancia de nuestras comunicaciones. En general, MoEngage ha sido una herramienta valiosa para mejorar la experiencia del cliente y aumentar su compromiso."
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Como os fluxos de MoEngage ajudaram a Waynimóvil a aumentar o número de empréstimos em 2.5x
"Coletar insights comportamentais e medir campanhas é crucial para nós, e analisar esses dados comportamentais e de eventos nos permite entender o que está funcionando melhor. Somos uma empresa orientada por dados e é essencial para nós termos uma visão holística 360° de nossos clientes". Graças ao MoEngage Flows, conseguimos automatizar as jornadas dos clientes e fazer mais conversões, eliminando pontos de fricção... Esta rapidez nos dá vantagem."
Read Story
How Empiricus Increased Customer Retention by 135%
New user retention is the first true litmus test for any SaaS company. MoEngage’s full suite of customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Read Story Industry Recognitions
MoEngage Lets You...
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Build unified reporting, analyze customer behavior, and act on it instantly
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Create personalized and engaging customer experiences
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Predict and prevent customer churn
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Improve customer engagement and drive LTV
