Quick and efficient onboarding
Increase in basket conversion
Foodhub, an online food ordering company founded in 2008, is the third-largest online food portal in the United Kingdom. They offer a wide selection of restaurants and takeaways for customers to order from. Their mission is to provide food to their customers at no additional cost so they don’t charge for service.
Foodhub was looking for a Customer Engagement Platform that allowed them to segment customers effectively based on their habits and provide them with advanced analytics to help them make informed decisions, resulting in increased cart conversions, new user activations, order value, and overall growth. Foodhub realised the limitations in analytics and segmentation capabilities with their incumbent CEP.
MoEngage's comprehensive analytics, segmentation tools, and excellent customer service have dramatically improved our top and bottom-of-funnel metrics. We couldn't be happier about our partnership with them.
Dhananjayan Sekar
Head - Digital Marketing
Foodhub was looking for a Customer Engagement Platform that allowed them to segment customers effectively based on their habits and provide them with advanced analytics to help them make informed decisions, resulting in increased cart conversions, new user activations, order value, and overall growth.
MoEngage's RFM capability helped Foodhub identify different segments of customers and send relevant communications across channels such as SMS and In-app. This enabled the brand to enhance engagement with inactive customers, reduce churn, and encourage basket abandoners to complete a purchase.
Customer Insights & Analytics
Create omnichannel, personalized experiences using AI-powered insights and analytics.
MoEngage Analytics
Create omnichannel, personalized experiences using AI-powered analytics.
RFM Segmentation
Create nuanced segments based on recency, frequency, and monetary value of customer transactions.
Foodhub witnessed a positive impact in new user activation, retention, basket conversion and order per customer within 90 days.
The brand plans to centralise engagement for the 30k+ takeaway partner network through MoEngage.
How AI Helped Telekom Macedonia Achieve 132% Growth in Customer Engagement
How Carlo Cashback & Payment App Boosts Customer Loyalty and Local Business Growth Across Monaco,....
Travelodge Upgrades Post-Booking Journey and Boosts Revenue by 354%
Health & Fitness App With 50 Million Downloads Migrates to MoEngage
MoEngage is an insights-led platform trusted by 1,350+ global brands like McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and more. MoEngage’s powerful analytics, personalization, and AI capabilities give a 360-degree view of your customers and help you create journeys across digital channels.
© Copyright 2025 MoEngage. All Rights Reserved.
