MoEngage partners with Solution Agency to bring AI-powered, customer engagement solutions to businesses in Kazakhstan

MoEngage, a global leader in customer engagement, is launching operations in Kazakhstan in partnership with Martech agency Solution. Companies across retail, banking, telecoms, and other industries will now have access to cutting-edge solutions for personalizing communications. 

The Kazakh digital services market is showing steady growth. The volume of e-commerce in the country rose by 42% in 2024, reaching $6 billion (PwC). Internet penetration stands at 92.9% of the population, and more than 75% of residents actively use social networks (DataReportal). These factors are intensifying competition for customer attention and driving demand for personalized marketing solutions.

The MoEngage platform enables marketers to get a unified customer view from multiple data sources, analyze insights, segment audiences, orchestrate personalized omni-channel journeys, and optimize campaigns across web, mobile, email, social, and messaging channels—boosting loyalty and marketing efficiency.

Businesses in the region will also benefit from Russian-language support. The AI-powered platform helps optimize customer communications, improve conversion rates, and reduce churn. Scalable by design, it adapts to the needs of businesses of any size – from startups to enterprises with millions of customers.

We see tremendous potential in Kazakhstan and the broader region, where companies are actively investing in digitalization. Through our partnership with Solution, brands will gain access to a reliable, easy-to-use platform that already supports thousands of businesses worldwide” said Kunal Badiani, Regional Vice President, MoEngage. 

The demand for personalization in the market is increasing year after year. MoEngage is perfectly suited to meet this and other critical needs. Our team will ensure a rapid implementation and help you deliver measurable outcomes” said Stanislav Kremnev, CEO of Solution

About Solution

Solution is a martech consulting agency that helps major CIS brands accelerate growth through strategy, technology, and business transformation. Since 2020, it has been integrating innovative digital solutions, automating marketing, and setting up end-to-end analytics. From CDP/CEP platforms to generative AI, Solution leverages cutting-edge technologies to turn data into measurable results: revenue growth, reduced churn, and greater operational efficiency.

About MoEngage

MoEngage is the Middle East and Africa’s #1 Customer Data and Engagement Platform (CDEP), trusted by over 1,350 global consumer brands, including Galadari Brothers, DP World, Jumia, Homzmart, Alsaif Gallery, Azadea, Botim, Gathern, Jazeera Airways, Mobily Pay, The ENTERTAINER, Othaim Markets, Seera Group, Tyme Bank, BFL, Apparel Group, Telda, Riva Fashion and Dukhan Bank. 

MoEngage is an insights-led customer engagement platform built for marketers and product owners. It enables scalable hyper-personalization across multiple channels, including mobile push notifications, email, in-app messages, web push, online messages on websites, SMS, and more. web push, online messages on websites, SMS, etc. More than 1,350+ brands in 60 countries trust the MoEngage platform, sending over 50 billion messages monthly to 500 million consumers. MoEngage was recognized as the only vendor to be named a Customers’ Choice Vendor in the Gartner Peer Insights™ Voice of the Customer: Email Marketing Report 2025, Contender in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 report, and Strong Performer in The Forrester Wave™ 2023 report.