About The Author

Arbie is a marketing professional with over 10 years of experience in various digital and traditional marketing disciplines and one of the winners of the Loyalty Magazine Awards 30 under 40 of Loyalty Royalty in 2020. She is passionate about customer experience and its impact on business growth. She has an adventurous palate and thinks all weird and wonderful foods are worth a try! She has a gorgeous and cheeky daughter named Ottavia who is half Filipina and half British.