ADOPTION | RETAIL & E-COMMERCE
Future Retail Leverages MoEngage to Increase Adoption of their Future Pay App
Increased Monthly Active Users
Increased Avg. Revenue Per Active User
About Future Pay
To adapt to the changing landscape, Future Retail developed the Future Pay app. Through this digital wallet app, consumers get an option to transact across all Future Retail Brands. Consumers use Future Pay app as a digital wallet and accumulate loyalty points, receive personalized promotions, games that reward and engage with customer support.
We liked the zeal of the MoEngage team to work with us and invest in building this relationship. Their team collaboration with different stakeholders within the Future Group demonstrates how MoEngage product can handle various use-cases.
Arvind Pawar
Strategy and Innovation Head
The Problem
Increase average revenue per user by improving adoption of Future Pay app across all Future Retail brands.
MoEngage Solution
Establish unified customer engagement across Future Retail brands, and standardize customer analytics and campaigns for multiple teams.
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