The GCC festive sales calendar is unique – from Back-to-School and White Wednesday to Black Friday, Thanksgiving, and the vibrant End-of-Year Festive period, each brings distinct consumer behavior shifts.
The GCC Festive Sale Season Playbook distills years of campaign data and success stories from leading brands like Noon.com, Namshi, Jarir Bookstore, Sharaf DG, Carrefour UAE, Chalhoub Group, Landmark Group, and Al-Futtaim Group.
Discover Agentic AI-driven strategies that boost ROI and retention during high-competition festive seasons.
Access 75+ ready-to-apply tactics covering Awareness, Consideration, Conversion, and Retention – mapped to every major GCC sales event.
Master cultural alignment techniques, from Arabic-first creative in Saudi Arabia to holiday-calendar synchronization for maximum footfall and conversions.
Get your battle-ready sale season blueprint designed for fast execution, market relevance, and measurable sales impact. Act now – these limited-time insights are most valuable before your next festive campaign window closes.
Capturing attention and building brand recognition during festive season discovery
Strategic Plays
• AI-powered lookalike segmentation to find high-intent prospects
• Festive teaser campaigns across social and display
• Geo-targeted push notifications for location-based events
• Influencer partnerships for authentic reach
Nurturing prospects with personalized content and social proof during evaluation
Strategic Plays
• Dynamic product recommendations based on browsing behavior
• Social proof campaigns featuring customer reviews
• Retargeting with festive-themed creative variations
• Email nurture sequences with educational content
Driving immediate purchase decisions with urgency and personalized offers
Strategic Plays
• Flash sales with countdown timers and stock scarcity
• Abandoned cart recovery with dynamic discount progression
• One-click checkout optimization for mobile users
• Live chat support with AI-powered product recommendations
Building long-term loyalty and maximizing customer lifetime value post-purchase
Strategic Plays
• VIP loyalty programs with exclusive festive perks
• Cross-sell and upsell campaigns based on purchase history
• Gamified retention with points and tier progression
• Birthday and anniversary campaigns for personal connection
75+ ready-to-execute tactics neatly packed to get you started
Access the Playbook NowFrom the bustling souks of Dubai to the tech corridors of Riyadh, MoEngage drives customer engagement excellence for the region's most ambitious brands.
Brands trust MoEngage across the GCC region
Average ROI Increase with AI-powered campaigns
Higher Retention Rates vs. traditional methods
MoEngage is an insights-led platform trusted by 1,350+ global brands like McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and more. MoEngage’s powerful analytics, personalization, and AI capabilities give a 360-degree view of your customers and help you create journeys across digital channels.
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