Adapt or Die: How the Resilient Marketer Survives 2026
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How does a major bank navigate the world of AI and big data without losing the personal touch? In this insightful interview from the ET Studio, Indraneel Pandit, Chief Digital Officer of Federal Bank, discusses the institution’s guiding philosophy: “Digital at the fore, human at the core.” Discover why banking will always be a business of trust and how Federal Bank ensures that the human element remains central to the customer experience.
Mr. Pandit shares his perspective on translating data into valuable customer insights, the critical difference between AI and Generative AI, and why the bank is taking a cautious yet deliberate approach to new technologies to protect customer privacy.
Watch to learn how Federal Bank balances cutting-edge digital tools with a deeply ingrained culture to create a seamless and trustworthy banking journey.

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