Customer Engagement 2026: Findings from 40 Billion Messages
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Hosted by Shitij Raj
The debate around retention vs. acquisition is well settled. Stats like potential cost savings being 5-25X, ~75% increase in profitability, and many more have pipped retention as a must-have strategy, more so in today’s environment. To thrive in today’s world, brands need to evaluate their retention strategy and the tools they use for it.
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Aditya Mujumdar
Shitij Raj
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