PassTo Leverages MoEngage to Boosts Retention and Drives 22% of Transactions

Engagement Marketing Strategies

Hosted By Shitij Raj

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Lessons from PassTo: Selecting the Right Engagement Platform Can Boost Retention and Drive Transactions

Jul 21, 2022

With spurt in international remittances, brands need to find a unified solution to drive customer engagement. In today’s episode, we discuss how an insights-led engagement platform helps leading money transfer brands in driving retention and registering higher transfers.

Key Takeaways

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Narrator and Guests

Hani Azzazi

Marketing Manager,

PassTo
Shitij Raj

Content Marketing Manager - MEA,

MoEngage

Hani Azzazi is the marketing manager at PassTo, a prominent international remittance platform that helps customers in saving time and money. It allows customers to send money across 90 countries with real-time exchange rates. PassTo’s proprietary algorithm compares rates between a number of service providers ensuring the best prices for customers at all times.

Shitij looks after the Middle East Content at MoEngage. With over 5+ years of experience in content consulting and creation, he has written multiple thoughtleaderships, spanning across geos and verticals.

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