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About The Author

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Falguni

Falguni is the Senior Content Manager for North America at MoEngage. She is passionate about writing various types of content, from epigrams and micropoetry to long-form content, across multiple topics. Having spent her life living in different parts of the world, she enjoys traveling, meeting new people, and learning about different cultures.

Articles by the Author
How to Choose the Best Media Marketing Solution
  • Campaign Optimization
14 min Read Time

How to Choose the Best Media Marketing Solution
Personalized Marketing Software: Features, Benefits, and More
  • Marketing Strategies
10 min Read Time

Personalized Marketing Software: Features, Benefits, and More
Top 5 QSR Marketing Automations for Driving Customer Engagement
  • Marketing Automation
10 min Read Time

Top 5 QSR Marketing Automations for Driving Customer Engagement
Omnichannel Retail Software: What It Is and Why Retailers Need It
  • Marketing Strategies
9 min Read Time

Omnichannel Retail Software: What It Is and Why Retailers Need It
Omnichannel Ecommerce Platform: Benefits and Evaluation Criteria
  • Marketing Strategies
11 min Read Time

Omnichannel Ecommerce Platform: Benefits and Evaluation Criteria
[Partner Spotlight] Perfecting Your QSR MarTech Stack by Adding a Customer Data Platform
  • Engagement
7 min Read Time

[Partner Spotlight] Perfecting Your QSR MarTech Stack by Adding a Customer Data Platform
From the Counter to the Heart: Creative Recipes of 3 QSR Brands Acing Customer Engagement
  • Customer Engagement
6 min Read Time

From the Counter to the Heart: Creative Recipes of 3 QSR Brands Acing Customer Engagement
Delivering Immersive Experiences Through Storytelling, Insights, and Data
  • #GROWTH
4 min Read Time

Delivering Immersive Experiences Through Storytelling, Insights, and Data
The #GROWTH Story of Poshmark
  • #GROWTH
4 min Read Time

The #GROWTH Story of Poshmark
Driving Customer Engagement With Hyper-Personalization and Automation
  • #GROWTH
3 min Read Time

Driving Customer Engagement With Hyper-Personalization and Automation
The Current State of Personalization in North America: Trends and Insights
  • Analytics
4 min Read Time

The Current State of Personalization in North America: Trends and Insights
Reimagining Digital Commerce with Shoppertainment
  • Customer Engagement
7 min Read Time

Reimagining Digital Commerce with Shoppertainment
Discover the Top 3 Mobile Marketing Trends From MAU 2023
  • Events
3 min Read Time

Discover the Top 3 Mobile Marketing Trends From MAU 2023
[Partner Spotlight] Perfecting Your MarTech Stack by Adding a User Engagement Platform and Leveraging Interactive Content
  • Campaign Optimization
5 min Read Time

[Partner Spotlight] Perfecting Your MarTech Stack by Adding a User Engagement Platform and Leveraging Interactive Content
Celebrating Moms: The Top 6 Mother’s Day Campaigns to Get Inspired From
  • Campaign Optimization
8 min Read Time

Celebrating Moms: The Top 6 Mother’s Day Campaigns to Get Inspired From
[Partner Spotlight] Perfecting Your MarTech Stack by Adding a Mobile Measurement Partner
  • Campaign Optimization
7 min Read Time

[Partner Spotlight] Perfecting Your MarTech Stack by Adding a Mobile Measurement Partner
The Digital Engagement Map to Successfully Navigate the Travel and Hospitality Landscape in 2025
  • Customer Engagement
4 min Read Time

The Digital Engagement Map to Successfully Navigate the Travel and Hospitality Landscape in 2025
5 Brands That’ll Inspire Your Christmas Marketing Campaigns to Ring Jingles of Success
  • Campaign Optimization
8 min Read Time

5 Brands That’ll Inspire Your Christmas Marketing Campaigns to Ring Jingles of Success
Get Actionable Insights, Create Hyper-personalized Experiences With Microsoft Dynamics 365 and MoEngage
  • Company News
4 min Read Time

Get Actionable Insights, Create Hyper-personalized Experiences With Microsoft Dynamics 365 and MoEngage
Increasing Customer Lifetime Value with Loyalty Programs
  • Engagement
6 min Read Time

Increasing Customer Lifetime Value with Loyalty Programs
The Subtle Art of Using Emoji Marketing for Customer Engagement
  • Customer Engagement
8 min Read Time

The Subtle Art of Using Emoji Marketing for Customer Engagement
Fall in Love with Personalized Experiences on S’More
  • Engagement
4 min Read Time

Fall in Love with Personalized Experiences on S’More
MoEngage and SMC Consulting Partner to Provide Consumer-oriented Brands the Power to Build Insights-led Engagement
  • Company News
2 min Read Time

MoEngage and SMC Consulting Partner to Provide Consumer-oriented Brands the Power to Build Insights-led Engagement
Discover How S’more Increased the Onboarding Completion Rate to 85% with MoEngage and Amplitude
  • Engagement
4 min Read Time

Discover How S’more Increased the Onboarding Completion Rate to 85% with MoEngage and Amplitude

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