MoEngage and SMC Consulting Partner to Provide Consumer-oriented Brands the Power to Build Insights-led Engagement

By Falguni
  • UPDATED: 03 November 2022
  • 2 min read
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Reading Time: 2 minutes

MoEngage, a leading Insights-led Customer Engagement platform, has announced a strategic partnership with SMC Consulting, a Cyber Security and Customer Engagement consulting firm. This association aims towards leveraging the strengths of both the organisations and making it possible for consumer-oriented brands to address customers’ needs throughout their purchase lifecycle, in a hyper-personalised manner.

MoEngage collects valuable insights, processes them, and provides relevant and customised communication to every customer by analysing behaviour and interactions. 

Loyal to its tradition of providing value, SMC Consulting will be extending MoEngage’s solution to its customers in France, the United Kingdom, the Netherlands, Belgium, and Luxembourg. 

MoEngage and SMC Consulting partnership

“We’re excited to add SMC Consulting into our ever-growing partner ecosystem to support customer-oriented companies and further advocate the importance of insights-led customer engagement,” said Sanjay Kupae, Head of Global Alliances at MoEngage. “With the added capabilities of the SMC Consulting team and their close-to-market location, we will be able to drive far more business impact for our clients in Europe.”   

About SMC Consulting

SMC Consulting specialises in Information Security, Data Science, Analytics, and Customer Engagement, with a focus on delivery and on putting the customer first. Our offer is aimed at fostering the success of our customers through the introduction of innovation along the whole economic digital chain. Given our knowledge of specific solutions and thanks to a consolidated experience, we provide highly effective solutions to companies in various industrial sectors.

With over 25 years of experience, servicing large enterprises and 215 clients we have a proven track record in performance, delivery, and providing happiness and efficiency to our customers.

About MoEngage

MoEngage is an insights-led customer engagement platform built for customer-obsessed marketers and product owners. MoEngage enables hyper-personalisation at scale across multiple channels like mobile push, email, in-app, web push, on-site messages, and SMS. More than 1,000+ brands across 35 countries use MoEngage to send 50 billion messages to 500 million consumers every month. 

MoEngage is also recognised as a Leader in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms, a Strong Performer in the 2020 Forrester Wave for Mobile Engagement Automation, and a Leader in G2 for Fall 2020 Grid® Reports for its solutions. MoEngage is also listed in G2’s Top 50 Best Marketing Products in the world for 2021.