About The Author

Sajeesh Sahadevan

Sajeesh drives MoEngage #GROWTH Academy – the learning hub for everything customer engagement. Having worked in multiple customer-facing roles in the past, he has a relentless focus on user experience, consumer psychology, and enjoys exploring the unknown.

6 Issues That User Path Analysis Can Help Uncover

MoEngage and Mixpanel Integration: A Recipe for Delightful Customer Experiences

User Path Analysis: Taking the Guesswork Out of Data Analysis

Revolutionizing Customer Segmentation with RFM: The New Science of Personalization

Product Announcement: Source and Session Analysis

How to Diagnose and Reduce Churn for Your Mobile App Using Analytics in 2021