Mamikos Case Study - MoEngage

Mamikos Boosts Room Rental Bookings by 20% Using MoEngage Analytics

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20%
Boost in room rental bookings
30%
Improvement in CTRs on conversion campaigns
About Mamikos case-study-brand-logo

Mamikos, Indonesia’s most popular room rental app, found back in 2015 to offer an easy, accurate yet trusted room rental services. The brand has been offering long-stay room rental services to over 2 million users.

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MoEngage helps us get a 360° view of our users. This helps us build a user-centric approach to our product experience and marketing communication.

Toni Indrawan
Product Manager, Mamikos
The Problem
Mamikos wanted to understand user drop-off and encourage more and more users to complete bookings using their app or website.
MoEngage Solution
Mamikos analyzes user behavior at different stages to understand drop-offs and create user journeys. Also, offered personalized messaging based on user behavior for better engagement.