Our Leading Customer Engagement Platform – Empowering 1,200+ Top Brands
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Easily Orchestrate Your Omnichannel Customer Journeys

Create and automate your campaigns across all channels with Flows, our customer journey builder, for a seamless experience at each stage of the customer journey. Onboarding with welcome offers, personalization for 1:1 relationship building, and predictive capabilities to open upsell & cross-sell opportunities - all in their preferred channels.

Build Better Customer Journeys Without Code

No coding? No problem. Your marketing and product teams can easily create customer journeys with our drag-and-drop builder. You can also set up your campaigns within minutes, get insights into the perfect omnichannel mix, and drive conversions with A/B testing and AI optimization capabilities.

Empower Your Marketing Team to Create Seamless Customer Experiences

Identify and proactively engage high intent visitors with the relevant content based on their preferred product category or brand affinity. Get a deep understanding of your customers and why they purchase, abandon carts, or churn––then optimize your campaigns in real-time to drive conversions and loyalty.

Know Your Customers and How to Connect With Them

Get a deeper understanding of your customers' thanks to our AI capabilities that allow you to analyze multiple journeys and automatically guide customers toward their best-performing paths. Optimize your campaigns based on frequency and channel preferences, predict the best action to engage your customers, and proactively drive conversions.

Act on Real-Time Insights

Dive deep into each customer's journey to gain insights into impressions, engagement metrics, drop-off volumes, conversion rates, and attribution. Act on these metrics instantly to make sure your consumers continue to engage with relevant content and recommendations.

Create Unique Experiences with 1-To-1 Personalization

Build meaningful relationships with customers with personalized communications throughout their journey. Thanks to actionable insights, you can automate your campaigns and optimize performance in real-time to drive more results.

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Make Personal Connections with Your Customers

Offer one-on-one personalized experiences to each customer at scale. Welcome newcomers with a great onboarding experience, engage regular visitors with uniquely tailored offers, and prevent churn with special deals.

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Anticipate Your Customer’s Needs Before They Do

Observe how your customers interact with your brand throughout their journey and use predictive segmentation and RFM analysis to ensure your campaigns resonate with the right audiences. Use our AI capabilities to unify customer data from online and offline channels to create segments based on customer behavior, interest, and actions across your website, email, and app.

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Enhance Customer Service with Self-Serve Options

Improve customer experience with proactive self-serve customer support. Anticipate customers' needs and proactively guide them with the onboarding process, helping them set up the account or notifying them about upcoming dates. Keep uncovering friction areas and optimizing your customer experience.

Optimize Every Customer Journey

Optimize customer journeys with Intelligent Path Optimizer

Don’t just optimize your campaigns, improve the entire customer journey. Our Intelligent Path Optimizer applies AI capabilities to automatically determine the optimal message variant and send it to customers in real-time, boosting your performance and conversions.

Localize your communication

Leverage geolocation and localization to create multilingual versions of your message and target users of each location and language.

Find the best time to send every message

Optimize your campaigns by choosing the best channel and time to reach each customer based on their unique preferences and brand interactions. Simplify your triggered and periodic campaigns.

Learn the Impact of Building Efficient Customer Journeys With MoEngage

Visualize customer journeys through every stage and identify and fix drop-off moments

300%
growth in weekly new customers

We wanted to ensure our communication was personalized on a customer action level and to do this efficiently. We needed to integrate with other tools. MoEngage's engagement platform made the whole process easier with ease in multiple tool integration, allowing us to engage our customers at various stages of the purchase journey.

45%
increase in monthly transacting customers

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notifications and re-engaged in case there was no activity after sign-up.

Our Customers’ Stories Speak for Themselves
Azadea Gains 300% Growth in Weekly New Customers
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We wanted to ensure our communication was personalized on a customer action level and to do this efficiently. We needed to integrate with other tools. MoEngage's engagement platform made the whole process easier with ease in multiple tool integration, allowing us to engage our customers at various stages of the purchase journey.

customer
Abhishek Tiwari
Manager CRM, Azadea
Alfagift Increases Monthly Transacting Customers to 45%
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We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notifications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
Landmark Group Achieves 56% Uplift in Purchases
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MoEngage powers our end-to-end strategies for Customer Engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.

customer
Joydeep Das
Lead Digital Marketing, Landmark Group
VieON Improves MAUs by 3X Using Insights-led Engagement
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MoEngage enables us to set up various flows to retarget both new and old users. We've used push notifications, in-app communications, and emails to reach and provide customers with a relevant and personalized experience. We aim to deepen our customers' understanding and delight them even more!

customer
Anh-Phuong Nguyen Vo
Sr. Marketing Manager, VieON
See What Industry Leaders Are Saying About MoEngage

Frequently Asked Questions

What is a Customer Journey?

A customer journey is the set of interactions that a customer has with a brand in the process of buying a service or product. It defines how customers feel and the kind of experience they get while engaging with your company’s app, website, or more. For marketers, these journeys are a great opportunity to delight, retain, and win customers for life.

Why is strategizing your customer journeys important?

A customer journey defines how engaged a customer feels while interacting with your brand. While a seamless, personalized experience can help you delight your visitors and turn them into lifetime customers, a broken disjoint journey could be the sole culprit for them to abandon your interactions over the app or website and never return. Strategizing over your customer journeys can help you understand your customer's emotions, identify gaps in service or communications, boost satisfaction, reduce costs, and uplift revenue.

How does MoEngage Flows help build impactful journeys?

MoEngage Flows enables you to craft personalized omnichannel journeys for your customers. It lets you craft intuitive journeys with zero code, personalize communication at every touchpoint of the customer journey, leverage AI to optimize and deliver the right omnichannel experiences, and much more. While enabling all this, it provides rich insights into impressions, engagement metrics, drop-off volumes, conversion rates, and attribution of your journeys.

What’s New at MoEngage?

Here are some actionable resources that we've curated for you

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Customer Experience

Marketer's Voice: How to Build Delightful Customer Experiences

Read More
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Insights-led Engagement

How Empiricus Increased Conversions by 45% via User Path Analysis

Read More
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Customer Loyalty

Learn The Secret to Convert Customers into Brand Evangelists

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Drive Customer Engagement with MoEngage

  • Explore how MoEngage can help you with your growth journey.
  • Connect with our product experts for a personalized walk-through of our platform.