ENGAGEMENT | TRAVEL & HOSPITALITY
OYO Rooms Observes 8X Increase In Engagement with Seamless Omnichannel User Engagement
8X
Increase in Engagement Campaigns
5X
Increase in CTR
The Problem
OYO’s customers interact through multiple channels including web, email, and mobile app. Ensuring uniform and seamless user engagement across all channels proved to be difficult when OYO started scaling on a global level.
MoEngage Solution
As an omnichannel campaign management tool, MoEngage enabled OYO to deliver seamless omnichannel user engagement. It helped send personalized hotel recommendations and offers that increased CTR by 5x.
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