CONVERSION | EMAIL MARKETING

How SIVVI Increased Sales with MoEngage Dynamic Emails and Push Notifications

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10%

Customers from Dynamic Emails completed a purchase

16%

Customers (Smart Trigger Push) completed a purchase

About SIVVI

SIVVI.COM is a leading online retailer selling on-trend clothing, footwear and accessories for both men & women based in Dubai, United Arab Emirates.

The Problem

In an ideal world, any person who visits your website is a customer. However, in reality, 69% of all e-commerce visitors abandon their shopping cart. SIVVI, was faced with a similar challenge – browse and cart abandonment resulting in low conversions on the website.

MoEngage Dynamic Emails helped us create personalized re-targeting emails, within minutes targeting towards cart and browse abandoners. These emails typically help us recover up to 10% of abandoning users.

Radhika Singh

Retention Marketing, SIVVI

MoEngage Smart Triggers helped us deliver app and web-based push notifications for cart and browse abandonment. These notifications typically help us recover up to 16% of abandoning users.

Radhika Singh

Retention Marketing, SIVVI

Email Retargeting

Using MoEngage Dynamic Email Re-targeting and MoEngage Smart Triggers, SIVVI.COM managed to curb browse and cart abandonment and bring-back visitors to the site, converting them into customers.

SIVVI.COM, sends browse and cart abandonment re-targeting emails (like above), that reminded users of the items they had browsed or are lying in the cart. These emails typically help recover up to 10% of abandoning users contributing to increase in sales.

Smart Trigger Push Notifications

Using MoEngage Smart Trigger push notifications, SIVVI.COM was able to target cart abandoners on the SIVVI.COM mobile app as well as the website.

MoEngage Smart Trigger push notifications typically recover up to 16% of the targeted users who receive browse and cart abandonment push notifications on the SIVVI.COM app and the website.

Products Used

Customer Journey Orchestration

Create unique, seamless experiences at every stage of your customer’s journey.

Email Builder

Create out-of-the-box, personalized emails that convert, with fastest and easiest email builder.

Push Notification

Reach customers at the right time using AI-powered, targeted, push notifications.

The Result

10% of customers returning from MoEngage dynamic emails completed a purchase
16% of customers coming from the Smart Trigger push campaign completed a purchase

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