Landmark Group Observes 56% Uplift in Purchases during the White Wednesday Sale
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About Landmark Group
Landmark Group started in 1973, is one of the largest retail and hospitality brands in the Middle East, Africa, and India.
The Problem
For White Wednesday Sale 2019, Landmark Group wanted to encourage app purchases and improve app conversions.
MoEngage Solution
The brand employed MoEngage Push Notifications along with DPM to attract and engage existing app customers while reaching out to more customers.
56%
Uplift in Purchases
65%
Retention Rate of Subscribers and Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.