ASUS Vietnam’s Learning Lessons in Digital Transformation

Analytics Marketing Strategies Personalization

Hosted by Rajarshi Choudhuri

Also available on:

Growth Strategy and Digital Transformation Learning Lessons from ASUS Vietnam

Mar 25, 2021

In this episode, we talk to June Le, Marketing Director of ASUS Vietnam about growth in the industry since the peak of the pandemic, trends and strategies for acquisition, engagement, and retention, unique customer engagement initiatives like Republic of Gamers, and some successful campaigns run by ASUS Vietnam.

Similar Podcasts

Narrator and Guests

June Le

Marketing Director,

ASUS Vietnam
Rajarshi Choudhuri

Senior Content Marketing Manager,

MoEngage

June Le heads the marketing department for ASUS Vietnam, one of the world’s largest multinational computer, phone hardware, and electronics company. She has spent close to a decade working with Asus Vietnam in various positions in the marketing department.

Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.

More Podcasts you might like

Ramadan