The Behamics Signals product translates raw behavioral data—including AI-detected patterns such as rage clicks, accidental add-to-cart actions, sustained product interest, and hesitation signals—into prioritized, decision-ready events.

Integrating Behamics Signals with MoEngage allows you to:

• Sync real-time AI-scored behavioral signals into MoEngage as fully structured custom events, preserving all intent metadata.
• Trigger MoEngage journeys, campaigns, and automated flows directly from Behamics events such as rage_click_detected or accidental_add_to_cart.
• Enrich user profiles with behavioral attributes transmitted alongside each signal, keeping CRM data up to date without manual imports.
• Filter and segment users in MoEngage based on specific signal types to enable behaviorally differentiated marketing journeys.