In-App Communications

Elevate Your Mobile App Experience with In-App Messaging

Capture your customers' undivided attention at the right moment with highly personalized and contextually relevant in-app messages. Nudge them through conversion with messages that accelerate engagement and motivate action.

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Build Deeper Engagement within Your Mobile App

Enable Your Marketing Team to Create Compelling In-App Campaigns in Minutes

Leverage our extensive catalog of in-app templates to craft campaigns that resonate perfectly with your customers. Easily customize elements to match your app or brand, and drag-and-drop blocks of text, images, gifs, or buttons seamlessly – no coding required!

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Unlock Custom Functionality with HTML In-App

Gain greater control over the look and feel of your app with custom HTML templates. Add carousels and custom animations, and modify the on-click behavior or interactions to enrich your In-App capabilities.

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Create Engaging In-App Experiences

Brands like yours use MoEngage to send over a trillion messages to onboard, engage, and retain their mobile app customers.

Deliver In-App Content Your Customers Will Love
  • Deliver onboarding experiences that create a winning first impression
  • Guide users to discover more channels to engage with your brand
  • Offer relevant recommendations in real time
  • Encourage your best advocates to promote your brand
  • Grow organically through referrals from your most passionate customers
Plans & Packages
Deliver onboarding experiences that create a winning first impression

Craft in-app messages to welcome new customers, understand their preferences, and help them discover the most important features of your app.

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Guide users to discover more channels to engage with your brand

Use in-app messages to obtain your customer’s opt-in for other channels like Push, Email, WhatsApp, and unlock more opportunities to connect with your customers.

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Offer relevant recommendations in real time

Increase retention and engagement by recommending the most relevant products or content based on consumer behavior or their unique affinities.

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Encourage your best advocates to promote your brand

Subtly prompt your customers to rate your app or write a customer review directly following a positive experience with your brand. Ensure that they have the opportunity to celebrate what they love most about your brand at the right moment.

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Grow organically through referrals from your most passionate customers

Create more opportunities for organic growth by asking your most loyal and happy customers to share what they love most about your brand with their friends. Encourage and reward them for successful referrals.

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Deliver onboarding experiences that create a winning first impression
  • Deliver onboarding experiences that create a winning first impression
  • Craft in-app messages to welcome new customers, understand their preferences, and help them discover the most important features of your app.

  • tab image
Guide users to discover more channels to engage with your brand
  • Guide users to discover more channels to engage with your brand
  • Use in-app messages to obtain your customer’s opt-in for other channels like Push, Email, WhatsApp, and unlock more opportunities to connect with your customers.

  • tab image
Offer relevant recommendations in real time
  • Offer relevant recommendations in real time
  • Increase retention and engagement by recommending the most relevant products or content based on consumer behavior or their unique affinities.

  • tab image
Encourage your best advocates to promote your brand
  • Encourage your best advocates to promote your brand
  • Subtly prompt your customers to rate your app or write a customer review directly following a positive experience with your brand. Ensure that they have the opportunity to celebrate what they love most about your brand at the right moment.

  • tab image
Grow organically through referrals from your most passionate customers
  • Grow organically through referrals from your most passionate customers
  • Create more opportunities for organic growth by asking your most loyal and happy customers to share what they love most about your brand with their friends. Encourage and reward them for successful referrals.

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Customize Your Notifications for Real Impact

Deliver Personalized In-app Experiences Throughout the Customer Lifecycle

Deliver interactive in-app messages throughout your customer journey. Be it onboarding, enabling discovery of new launches, driving repeat purchases or retaining your loyal users.

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Measure and Optimize Faster with Our AI-Driven Capabilities

Dig into rich analytics to measure the performance of your in-app campaigns––impressions, clicks, conversions, unique customers who have converted, and more.

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Our Customers’ Stories Speak for Themselves
Magenta Telekom's App Adoption Grows by 1.5X
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With MoEngage’s insights-led engagement platform, we created a seamless digitalized Customer Engagement where we were engaging our customers using personalized push notifications, in-app messages, and emails.

customer
Kirsten Theiner
Product Owner, One App, Magenta Telekom
Airtel Xstream Gains 61.4% Retention Rate on Mobile
quote

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high, and we witnessed a retention rate of 61.4% on our mobile platforms.

customer
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
Blibli Boosts Repeat Purchase Rate by 43%
quote

MoEngage helped us bring in automation for some very crucial activities while allowing us to map customer behavior across our app. After utilizing Analytics, it has become easier to understand our customers— their interests and intentions. We are able to implement data-backed campaigns.

customer
Fanky Mulia
VP Group Product, BliBli
POPS Worldwide Observes 19% Increase in Product Stickiness
quote

We’ve taken several steps to ensure we maintain consistent growth in our DAU:MAU ratio and MoEngage has played an important role in making each step possible. Thanks to their insights-led engagement platform, we are able to ensure our customers discover content they will love on the POPS platform.

customer
Do Hoang Loc
Campaign Manager, POPS Worldwide
Future Group Boosts Active User Base by 20%
quote

We decided to utilize MoEngage Funnel Analytics to understand user behavior trends on the app and the clicks on various discount banners. Using this data, we were able to add custom segments such as category/brand preference and more to run relevant engagement campaigns.

customer
Rohitashwa Bhotica
Business Head, Future Group
Alfagift Boosts Monthly Transacting Customers to 45%
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notifications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyaltyl, Alfagift
VieON Improves MAUs by 3X Using Insights-led Engagement
quote

MoEngage enables us to set up various flows to retarget both new and old users. We've used push notifications, in-app communications, and emails to reach and provide customers with a relevant and personalized experience. We aim to deepen our customer understanding and delight them even more!

customer
Anh-Phuong Nguyen Vo
Sr. Marketing Manager, VieON
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo

What’s New at MoEngage

Here are some actionable resources that we've curated for you

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IN-APP STRATEGY

7 Powerful In-App Messages Strategies [With Examples]

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IN-APP ENGAGEMENT

How to Increase App Engagement? [A 2021 Strategy]

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4TH OF JULY

4th of July Sale: Impact On In-App Purchases And Revenue

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