Rewiring Martech from the Data Core
Leadership
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Aug 17, 2026
How do you modernise your marketing stack without burning your budget? Host Nishan sits down with Sumeet Tandure, Data & AI Advisor and former Sr. Manager of Sales Engineering at Snowflake. Sumeet shares his technical deep dive on the evolution of data architecture, revealing why modern data warehouses are replacing traditional standalone CDPs, how zero-copy architecture beats reverse ETL, and the strategic build-versus-buy choices every modern CMO must navigate. Tune in to discover how running LLMs on unstructured data and leveraging agentic AI will redefine the future of high-scale campaigns.
Guest
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Sumeet Tandure
Data & AI advisor, Ex-Snowflake Sr. Mgr - Sales Engineering,
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