MOENGAGE FOR PRODUCT OWNERS

Fuel Your Product’s Journey From Installs to Advocacy

With MoEngage, you can identify friction points, intervene in real time, and deliver
personalized experiences across the customer journey — helping you shorten
the path to value and maximize long-term retention.

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Trusted by 1350+ Consumer Brands Worldwide

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Your Adoption Growth Engine

Analytics

Deep Analysis. Clear Answers. Faster Adoption.

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Transactional Messages

Take Control of Your Mission-Critical Alerts

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Nudges

Launch Contextual Nudges in Minutes

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Personalization

Tailor Experiences with Server-Side Personalization

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Measurable Impact Across Adoption and Revenue

65% Growth

in revenue

100% Uplift

in conversions

1.5x Growth

in product adoption

25%

improvement in user retention

3x Increase

in active users

Analytics

Deep Analysis. Clear Answers. Faster Adoption.

Get answers to the questions that your product team seeks — and turn insights
into measurable growth.

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Funnel Analysis

Spot the drop-offs. Fix the friction

User Path Analysis

See how users truly navigate your product

Retention Cohorts

Understand who stays — and why

Uninstallation Analysis

Know why users leave — before it’s too late

Reporting Dashboards

Track what matters, in real time

My Studio

Your private analytics workspace

Transactional Messages

Take Control of Your Mission-Critical Alerts

Ensure critical alerts, such as OTPs and order updates, reach customers instantly across key touchpoints — without any engineering effort. Deliver a seamless product experience that drives faster adoption.

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Nudges

Launch Contextual Nudges in Minutes

Achieve adoption goals faster with impactful nudges delivered at the right moment —
guiding users and moving them toward value without relying on developer bandwidth.

In-app Messages

Capture user attention inside your app to accelerate onboarding, drive activation, gather feedback, and more — all without disrupting the experience.

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Mobile Push Notifications

Re-engage users with behavior-triggered push notifications on mobile — driving them back to the app and guiding them toward key milestones.

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Personalization

Tailor Experiences with Server-Side Personalization

Personalize every stage of the user journey based on their behavior, characteristics, affinities,
and more to accelerate time-to-value. With server-side personalization, you can deliver deeply personalized, smoother experiences.

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Personalize First Impressions

Customize onboarding to help users get started faster.

Tailor The App
Experience

Truly personalize the app home experience to delight users.

Personalize Conversion Moments

Customize the checkout page experience to drive higher conversions.

Sweatcoin Observes a 15% Uptick in Customer Retention Using MoEngage Advanced Analytics

“The best thing about MoEngage is its Analytics suite; it is intuitive and provides insightful data. The MoEngage team has been super helpful during the integration process and, even after, they’ve helped us streamline our processes. MoEngage is a customer engagement platform that delivers fast results for niche business use cases.”

Rowan Pereira

Group Product Manager, Sweatcoin

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Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

“Flexibility in segmentation and advanced analytics features of the MoEngage platform has helped us to understand the user behavior in a much better way. Based on the past behavior of users we are able to retain them on our platform. Features like smart and real time triggers helped us to decrease the funnel drop off, nudging the users on the right time and bring them back."

Shashank Shekhar

Head of Digital Marketing, Vedantu

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Magenta Telekom Observes 1.5x Growth in App Adoption

“With digitalisation, we were able to explore new avenues and observed that even our customers are excited to be more digital. With MoEngage’s insights-led engagement platform, we created a seamless digitalised customer engagement where we were engaging our customers using personalised push notifications, and in-app messages.”

Kirsten Theiner

Product Owner - One App

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CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, Coin DCX

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Adda247 Automates 90% of Customer Data Analysis Using MoEngage Analytics

“MoEngage helped us bring in automation for some very crucial activities while allowing us to map customer behavior across our app. After utilizing Analytics, it has become easier to understand our customers, their interests and intentions. Thanks to MoEngage, we are able to implement data-backed campaigns.”

Chandan Singh

VP - Product, Adda247

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How Tanishq Replicated its Offline Success and Uplifted App Retention Rates by 25%

“The idea was to personalize, experiment, and iterate to double down on the best engagement initiatives to maximize online sales. With MoEngage, we didn't just get a platform that helped us execute that, but an engagement partner with which we can grow to touch new heights.”

Suman Sourav

Lead Product Manager, Titan Company Limited

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Mamikos Boosts Room Rental Bookings by 20% Using MoEngage Analytics

“MoEngage helps us get a 360° view of our users. This helps us build a user-centric approach to our product experience and marketing communication.”

Toni Indrawan

Product Manager, Mamikos

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Zeta Delivers on Promise of Omnichannel Real-time Transactional Messaging at Scale With MoEngage Inform

“We were pleased to find Inform is capable of not only sending all these transactional notifications via Push, SMS and Email at scale, but also helping us with really good analytics on how many users are receiving these communications, how many are opening this communications and how are our customers engaging with these communications.”

Apurva Jaiswal

Director of Engineering, Zeta

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Industry Recognitions

MoEngage, the Only Vendor Named Customers’ Choice in the Gartner™ Peer Insights Voice of Customer: Email Marketing Report 2026

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MoEngage Recognized as a "Visionary" in the 2026 Gartner® Magic Quadrant™ for Personalization Engines

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MoEngage Recognized As a “Strong Performer” in the Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024

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MoEngage Named a Leader in IDC MarketScape for B2C Enterprises 2023

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G2 Recognizes MoEngage As a Leader in Eight Categories in Spring 2023 Grid® Report

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MoEngage Lets You...

Build unified reporting, analyze customer behavior, and act on it instantly
Create personalized and engaging customer experiences
Predict and prevent customer churn
Improve customer engagement and drive LTV

Learn how MoEngage can help you succeed. Talk to one of our experts today!

MOENGAGE FOR PRODUCT OWNERS

Fuel Your Product’s Journey From Installs to Advocacy

Trusted by 1350+ Consumer Brands Worldwide

Your Adoption Growth Engine

Analytics

Transactional Messages

Nudges

Personalization

Measurable Impact Across Adoption and Revenue

65% Growth

100% Uplift

1.5x Growth

25%

3x Increase

Analytics

Deep Analysis. Clear Answers. Faster Adoption.

Transactional Messages

Take Control of Your Mission-Critical Alerts

Nudges

Launch Contextual Nudges in Minutes

In-app Messages

Mobile Push Notifications

Personalization

Tailor Experiences with Server-Side Personalization

Personalize First Impressions

Tailor The App Experience

Personalize Conversion Moments

Sweatcoin Observes a 15% Uptick in Customer Retention Using MoEngage Advanced Analytics

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Magenta Telekom Observes 1.5x Growth in App Adoption

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Adda247 Automates 90% of Customer Data Analysis Using MoEngage Analytics

How Tanishq Replicated its Offline Success and Uplifted App Retention Rates by 25%

Mamikos Boosts Room Rental Bookings by 20% Using MoEngage Analytics

Zeta Delivers on Promise of Omnichannel Real-time Transactional Messaging at Scale With MoEngage Inform

Industry Recognitions

MoEngage Lets You...

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Industry

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Role

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Tailor The App
Experience