Customer Engagement Deep Dive: How to Build Personalized Cross-Channel Journeys
Learn More
MoEngage unifies product analytics, in-product messaging, and transactional messaging into a single platform, helping product teams build better experiences.
Leverage a reliable, unified infrastructure with MoEngage Inform – where you can add, edit, or manage channels in just a few clicks, without any developer dependency.
Deliver interactive in-app messages throughout your customer journey. Be it onboarding, enabling discovery of new launches, driving repeat purchases or retaining your loyal users.
Try out new ideas on your website, and find out what your visitors love. MoEngage gives you the tools to experiment while keeping everything secure.
Don't let your engagement platform limit personalization. With MoEngage, your teams have access to the tools to deliver deeper server-side personalization.
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
Being the country’s largest digital marketplace, technology is at the forefront of all our key decisions at Policybazaar. We are a team of extremely data-driven people and were looking for a marketing automation tool that could not only help us bring advanced customer journeys to life but also offer a robust analytics engine. MoEngage delivered on all those fronts and also provided the capability of tapping into a plethora of insights that we could use to optimize our campaigns efficiently.
Shubham Choudhary
Deputy BU Head-Growth, Policybazaar
Using MoEngage, we sent targeted campaigns to those who weren’t transacting digitally, urging them to pay their dues online. As a result, we saw over 4.5 lakh customers onboarded to digital payments, more than ₹123+ Crores of EMI collected and a jump in conversions from digital channels from just 2% to 18%!
Anand Bhaskaran
Head of Digital Marketing, BigBasket
When we decided to use WhatsApp as a channel to communicate with our customers, we quickly realized how easy it is to engage with them. The ease of integration and the ease of use of the channel helped us create awareness for our products and what customers can get from them.
Aseem Sharma
Head of Growth, Navi
MoEngage powers our end-to-end strategies for customer engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.
Joydeep Das
Lead Digital Marketing, Lifestyle
Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.
Sandeep Anand
CMO at Jubilant FoodWorks Ltd.
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
MoEngage Inform has been pivotal in our mission to amalgamate our brands under the Tata Neu umbrella. The ease of setting up campaigns across such a vast array of brands—and the support received—has been integral to our success.
Antriksh Johari
MarTech Lead, Tata Digital
MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that works with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.
Pranav Kumar
CRM Head, OYO
MoEngage's customer support is impeccable. Whenever we raise any tickets, the team addresses the issues and comes to us with a solution ASAP. Using their insights-led engagement platform, we were able to create Birthday-related Flows for our customers. This has led to an increase of 50% in our repeat purchase rates!
V Rathna Kishore
Product Associate, GIVA
MoEngage has freed up our development bandwidth, allowing the team to invest resources in critical areas such as ixamBee Learning Experience (iLX) and solving user queries faster. We’ve also improved lead conversion rates by 20%!
Sankha Subhra Deb
AVP, Growth Marketing @ ixamBee
At Loblaw, our goal was to unify our messaging strategies across a number of diverse business lines, while also finding a partner who could provide custom solutions tailored to our unique use cases. MoEngage has been the partner of choice, offering steadfast support and facilitating partnership expansion across channels.
Danielle Leblanc
Director, Digital Messaging at Lowblaw
MoEngage is the only vendor to be recognized as “Customers’ Choice” in the 2025 Gartner Peer Insights™ Voice of the Customer for Email Marketing Report.
Build unified reporting, analyze customer behavior, and act on it instantly
Create personalized and engaging customer experiences
Predict and prevent customer churn
Improve customer engagement and drive LTV
MoEngage is an insights-led platform trusted by 1,350+ global brands like McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and more. MoEngage’s powerful analytics, personalization, and AI capabilities give a 360-degree view of your customers and help you create journeys across digital channels.
© Copyright 2025 MoEngage. All Rights Reserved.
