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Industry Stories

Learn about data management, customer analytics, growth strategies, campaign optimization, mobile marketing, and insights-led engagement through these in-depth blogs and articles.

Omnichannel Retail Marketing (Part 2): From Brick to Click
  • Industry Stories
5 min Read Time

Omnichannel Retail Marketing (Part 2): From Brick to Click
How Marketing Automation Enhances Customer Experience in BFSI [Marketer Spotlight]
  • #GROWTH
7 min Read Time

How Marketing Automation Enhances Customer Experience in BFSI [Marketer Spotlight]
3 Actionable Customer Engagement Frameworks For Post-Crisis World
  • Engagement
8 min Read Time

3 Actionable Customer Engagement Frameworks For Post-Crisis World
Omnichannel Retail Marketing (Part 1): The Need to Know
  • Industry Stories
5 min Read Time

Omnichannel Retail Marketing (Part 1): The Need to Know
OTT Platform Marketing in a Pandemic: How Can These Brands Keep Winning?
  • Industry Stories
8 min Read Time

OTT Platform Marketing in a Pandemic: How Can These Brands Keep Winning?
3 Ways Banks and Fintech Brands Earn Trust With Gen Z and Millennials
  • Banking
6 min Read Time

3 Ways Banks and Fintech Brands Earn Trust With Gen Z and Millennials
Marketing in a Recession: How Fintech and Online Banking Brands Can Survive During a Crisis
  • Banking
7 min Read Time

Marketing in a Recession: How Fintech and Online Banking Brands Can Survive During a Crisis
Marketing in a Recession: How Can Online Ecommerce and Shopping Brands Navigate During Crisis
  • Industry Stories
9 min Read Time

Marketing in a Recession: How Can Online Ecommerce and Shopping Brands Navigate During Crisis
COVID-19 Impact Quadrant: Economic and Business Impact Report
  • Industry Stories
2 min Read Time

COVID-19 Impact Quadrant: Economic and Business Impact Report
[Customer Spotlight] Retail Omnichannel Growth Strategies from JimmyBrings
  • #GROWTH
7 min Read Time

[Customer Spotlight] Retail Omnichannel Growth Strategies from JimmyBrings
How Hospitality Brands are Preparing to Re-open Post COVID-19
  • Engagement
4 min Read Time

How Hospitality Brands are Preparing to Re-open Post COVID-19
Mobile Banking Trends: Here’s How AI is a Game Changer for Finance Marketers
  • Banking
5 min Read Time

Mobile Banking Trends: Here’s How AI is a Game Changer for Finance Marketers
Mashreq Neo & MoEngage Win EFMA-Capgemini Financial NewTech Challenge 2020 Award
  • Banking
4 min Read Time

Mashreq Neo & MoEngage Win EFMA-Capgemini Financial NewTech Challenge 2020 Award
Banking and Fintech & The Black Swan Event: Building For Post-Crisis World
  • Banking
8 min Read Time

Banking and Fintech & The Black Swan Event: Building For Post-Crisis World
2 Brilliant E-commerce Tips That Will Boost Your Mobile App User Engagement if You Implement Them Today
  • Engagement
7 min Read Time

2 Brilliant E-commerce Tips That Will Boost Your Mobile App User Engagement if You Implement Them Today
Ecommerce Push Notifications: 13 Templates to Boost Engagement
  • Push Notifications
18 min Read Time

Ecommerce Push Notifications: 13 Templates to Boost Engagement
COVID-19 Business Impact, Brands’ Responses, Marketing Strategies, and More
  • Ed-tech
17 min Read Time

COVID-19 Business Impact, Brands’ Responses, Marketing Strategies, and More
Customer Retention Strategies for Ecommerce and Retail Brands [Marketer Spotlight]
  • Marketer Spotlight
5 min Read Time

Customer Retention Strategies for Ecommerce and Retail Brands [Marketer Spotlight]
Mobile Banking Trends: Where Consumer Engagement in Banking Usually Fails, and How to Get It Right