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Reach customers who already know you with Facebook Retargeting

Retargeting starts with finding people who have engaged with your brand. With MoEngage’s out of the box integration with Facebook, seamlessly reach and advertise to people you know all about, with exactly what they are looking for.

    Target with highly relevant messages on Facebook

  • Restart the conversation with churned users

    You can create a custom Facebook Audience that targets all users who haven’t received a notification from you in the last couple of months and send them targeted messages that brings your brand back into their mind-space.

  • Keep your ads relevant at all times

    You can delete those users from your Facebook Audience who have already purchased a product in the past thirty days, to ensure that your advertising remains relevant and doesn’t cause any negative impact.

Create a custom Facebook Audience of users who have added products to their carts but haven’t made a purchase yet, and nudge these users towards fulfilling their transactions.

map-your-user-data-to-custom-audience-on-facebook

Map your user data to Custom Audience on Facebook

  • Sync all your customers’ data - behaviour, geographical or demographical - to Facebook straight away on MoEngage’s dashboard and create ads that can be highly contextual and relevant. No additional integration required.

Further target customers based on their behaviour

  • Why not send a facebook remarketing ad with offers only to users who have added products to their cart on your app or avoid showing ads to users who purchased your products in the last 3 days? With Facebook Audience on MoEngage you can specifically target customers if they’ve done a desired event on your app or website.
leverage-facebook-remarketing-across-customer-lifecycle

Leverage Facebook Remarketing across customer lifecycle

  • Make Facebook Remarketing an integral part of your users’ journey. Target users who have interacted with your outbound notifications with personalised and contextual ads on Facebook to convert them.

Map your user data to Custom Audience on Facebook

map-your-user-data-to-custom-audience-on-facebookSync all your customers’ data - behaviour, geographical or demographical - to Facebook straight away on MoEngage’s dashboard and create ads that can be highly contextual and relevant. No additional integration required.

Further target customers based on their behaviour

Why not send a facebook remarketing ad with offers only to users who have added products to their cart on your app or avoid showing ads to users who purchased your products in the last 3 days? With Facebook Audience on MoEngage you can specifically target customers if they’ve done a desired event on your app or website.

Leverage Facebook Remarketing across customer lifecycle

leverage-facebook-remarketing-across-customer-lifecycleMake Facebook Remarketing an integral part of your users’ journey. Target users who have interacted with your outbound notifications with personalised and contextual ads on Facebook to convert them.

What top brands say about MoEngage

  • Lifestyle
  • Luxstay
  • Mamikos
profit rate20%

active userbase

quote

We decided to utilize MoEngage Funnel Analytics to understand user behavior trends on the app and the clicks on various discount banners. Using this data, we were able to add custom segments such as category/brand preference and more to run relevant engagement campaigns.

Rohitashwa Bhotica

Rohitashwa Bhotica

Business Head, Future Pay

Straight from the editor’s desk

Here are some actionable resources on Facebook Audiences that we've curated for you