How to Nail Mobile App Onboarding

Published on February 20, 2016

The biggest leak in mobile apps is right after download and first use. That’s when…

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Super bowl: How the game played out on the second screen

Published on February 15, 2016

The second screen has become more prevalent than ever before in an average mobile user’s…

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How to Boost App Monetization and Engagement with Mobile Marketing Automation

Published on February 3, 2016

Tablets and smartphones together account for 60% of internet use, app use for 86% of…

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push notification delivery

Anatomy of push notification delivery

Published on January 28, 2016

Push notifications are cost-effective and an easy form of engaging the user, but at the…

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push notification

4 push notification strategies to avoid app abandonment

Published on January 22, 2016

“Every day over 50 million mobile apps are downloaded, [but] 95 percent are abandoned within…

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app re-engagement

Killer Strategies for Mobile App Re-Engagement

Published on January 14, 2016

Mobile internet is cementing its dominance of our online experiences. Since 2008, internet usage has…

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Roundup: [Webinar] Driving mobile user engagement using in app messages

Published on December 23, 2015

Last week we hosted our Webinar “Driving mobile user engagement using in app messages” and…

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Driving mobile user engagement using in-app messages

Webinar: Driving mobile user engagement using in-app messages

Published on December 10, 2015

Webinar details: Thu, Dec 17, 2015 11:30 AM – 12:30 PM IST  Register Now!  …

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Make your marketing campaigns stick

Published on October 12, 2015

The entire digital marketing revolves around increasing the stickiness of your users. But what about…

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Push Notifications – doing it right

Published on October 5, 2015

Today mobile apps are an essential part of any business and push notifications have become…

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