Use predefined user “Flows” to automate user onboarding. Deliver custom experience suited to the consumer needs for Prepaid as well as Postpaid clients driving user engagement. Take advantage from in-app notifications to strategically increase user adoption during the D1-D14 which experiences maximum lead drop.
Send prompt reminders for low balance, bill due date and data recharge to prepaid and postpaid users. Make user notifications actionable with clear options for in-app payments and grow transactional revenue. Detect & target transaction abandonment use cases in real-time with automated recovery messages to decrease drop-offs.
Cross promote data plans, hotspot devices, wallet, offers and Value Added Services (VAS) by understanding user needs. Upsell to the existing customers with connected campaigns to get better engagement and higher customer LTV.
Predict app churn rate based on user engagement & category/brand affinity statistics. Turn dormant users into active users with campaigns targeted to drive engagement and reduce app uninstalls.
Seamless integration across digital channels & CRM to enable a single view of the customers.
Diversify your retargeting avenues with cross-channel messaging and amplify customer reach.
Test multiple variants of a campaign in real time and remain relevant to user preferences.
Don’t be intrusive, strike marketing communications when the user is ready with send time optimization.
Segment user base effortlessly for better targeting aimed at creating a personalized experience.
Telecom brands using MoEngage have scaled selfcare app downloads
from 1 Million to 50 Million+ downloads in the last 24 months.
"Our core focus is enabling our customers to engage with us digitally. To accelerate this digital shift, we are re-launching our self-care apps across our European footprint, taking customer care, service discovery, payments, and much more right to our users’ fingertips. MoEngage’s forward-looking engagement platform has been critical in enabling us to deliver contextual, personalized and relevant communications & alerts to our customers, at the right time, based on usage and behavior patterns."
Jonathan Abrahamson
VP Digitization
Deutsche Telekom