Omnichannel Journey Orchestration
Find the quickest path to meet your onboarding goals and revenue with seamless omnichannel journey campaigns.
ONBOARDING
Make a Great Impression With the First Interaction!
Craft frictionless onboarding experiences that illustrate the full value of your offerings and create more engaged, informed customers.
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Our Leading Customer Engagement Platform – Empowering 1,200+ Top Brands
Deliver First Impressions that Last!
Welcome New Customers
Dazzle new users from the get-go by greeting them and making them feel like a part of the family!
Educate Customers
Show customers around to help them discover the full potential of your offerings and open up more future opportunities.
Accelerate Adoption
Ensure a fast, flawless onboarding experience for new customers to drive higher adoption and reduce drop-offs.
Encourage First Purchase
Turn new visitors into paying consumers or subscribers with exciting and engaging experiences!
Build Long-term Engagement
Inspire trust early so more customers opt-in to receive messages and solidify their long-term loyalty.
Craft the Perfect Onboarding Experience with MoEngage
Rich Engagement Experiences
Effortlessly create rich experiences, guaranteeing your messages will stand out and grab attention.
AI-powered Optimization
Maximize engagement and achieve your conversion goals by optimizing your onboarding campaigns using AI.
Visualize Customer Journeys
Visualize how new customers traverse your app or website and remove hurdles or identify opportunities for optimizing their experience.
Analyze with Actionable Analytics
Understand customer drop-offs at every step in their journey and take action in seconds to bring them back.
Maximize Growth at a Massive Scale
Build customer loyalty and long-term relationships with our Customer Engagement platform.
1T+
Data points processed per month
50B
Messages sent every month
500M+
MAUs engaged
Here's What Our Customers Have to Say
AZADEA Group Grows 300% Weekly New Customers
We wanted to ensure our communication was personalized on a customer action level and to do this efficiently, we needed to integrate with other tools. MoEngage engagement platform made the whole process easier with ease in multiple tool integration, allowing us to engage our customers at various stages of the purchase journey.
Abhishek Tiwari
CRM Manager
MANO Sees 50% Rise in App Activation Rates
Our core goal was to create an omnichannel strategy and personalise real-time communication. MoEngage has allowed us to successfully reach our customers at the right time, through the right channels with the right content; and given us complete visibility into customer activity across channels on one platform.
Rodrigo Sciammarella
CRM Lead at MANO
6thStreet Grows Business Contribution by 4X in 1 Year
MoEngage played a key role in achieving significant growth in CRM. It’s omni-channel and analytics suite was not only helpful in CRM but for the overall organization. Apart from the exhaustive list of features, their account management is one of the best in industry.
Furqan Khan
CRM - Manager, Apparel Group
Landmark Group Reports 56% Uplift in Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.
Claire Adshead
CRM & Retention Manager, Landmark Group
Airtel Xstream Achieves North Star Metrics for Growth
MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Sridhar Iyer
Executive Vice President & Head, Mashreq Neo
Here's What Our Customers Have to Say
MANO Sees 50% Rise in App Activation Rates
Our core goal was to create an omnichannel strategy and personalise real-time communication. MoEngage has allowed us to successfully reach our customers at the right time, through the right channels with the right content; and given us complete visibility into customer activity across channels on one platform.
Rodrigo Sciammarella
CRM Lead at MANO
Landmark Group Reports 56% Uplift in Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.
Claire Adshead
CRM & Retention Manager, Landmark Group
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Sridhar Iyer
Executive Vice President & Head, Mashreq Neo
OYO Boosts Push Notification Delivery by 44%
MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification™.
Arjya Nathvani
AVP-CRM, OYO
6thStreet Grows Business Contribution by 4X in 1 Year
MoEngage played a key role in achieving significant growth in CRM. It’s omni-channel and analytics suite was not only helpful in CRM but for the overall organization. Apart from the exhaustive list of features, their account management is one of the best in industry.
Furqan Khan
CRM - Manager, Apparel Group
SIVVI Sales Hike Up With Dynamic Emails & Push Notifications
MoEngage Dynamic Emails helped us create personalized re-targeting emails, within minutes targeting towards cart and browse abandoners. These emails typically help us recover up to 10% of abandoning users.
Radhika Singh
Retention Marketing, SIVVI
Here's What Our Customers Have to Say
Landmark Group Reports 56% Uplift in Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.
Claire Adshead
CRM & Retention Manager, Landmark Group
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Sridhar Iyer
Executive Vice President & Head, Mashreq Neo
US Weather App 1Weather Scales Mobile User Engagement by 3X
We had a unique challenge of providing real-time, hyper-local, and personalized weather alerts to our users, and MoEngage has proved to be an asset in automating our efforts at scale.
Jeff Stone
Senior Engineering Manager, 1Weather
Audiomack Grows Paid Subscribers by 18%
Our collaboration with MoEngage helped us grow our customer base by introducing emerging artists to listeners. MoEngage’s expertise lies in delivering a hyper-personalized listening experience for our creators, labels, and fans; thereby helping us grow our community.
Brendan Varan
VP, Content Strategy, Audiomack
JibJab Boosts CTR by 30% With Personalized Push Notification
We created a hyper-personalization engagement strategy to connect with our customers. MoEngage's team built the best possible approach to improve our customer engagement. User Path Analysis gave us a holistic view of our customers’ journeys and personalized pushes and Intelligent Path Optimizer allowed us to engage with them.
Marc Geraldez
Product Manager, JibJab
S’More Achieves 65% Uplift in The App Engagement Time
MoEngage’s ability to use real-time cohort data to drive specific activity on S’More is unique. Reaching the right customer, with the right content, at the right time is paramount for a robust customer relationship strategy and, when done correctly helps to scale a network effect business like S’More seamlessly.
Adam Cohen Aslatei
CEO of S’More
Here's What Our Customers Have to Say
Landmark Group Reports 56% Uplift in Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.
Claire Adshead
CRM & Retention Manager, Landmark Group
Mashreq Neo Boosts Debit Card Activation by 16%
We have partnered with MoEngage over the past three years to leverage ‘Sherpa’ which is an intelligent customer engagement platform. This application has enabled Mashreq Neo to better understand customer behavior thereby allowing us to make proactive decisions through the use of artificial intelligence.
Sridhar Iyer
Executive Vice President & Head, Mashreq Neo
Foodhub Delivers Personalized Experiences With Segmentation
Ours is a customer-centric brand. When we were evaluating MoEngage, we found the same quality in them. The team has been fast with their onboarding process. They provided us with the features our brand and current engagement strategy needed. MoEngage accepted us not as a client but as a partner.
Nick Bottai
Marketing Director, Foodhub
Get My Slice Get 35% Industry-Record in Email Open Rate
We wanted a unified solution for communicating with app customers. MoEngage provided us with the best solution. It’s an easy platform to use, and the team is very responsive to any support required.
Oliver Southgate
CEO - Get My Slice
How Sweatcoin achieved a 15% increase in Customer Retention
The best thing about MoEngage platform is its Analytics suite; it is intuitive and provides insightful data. MoEngage team has been super helpful during the integration process. MoEngage is a customer engagement platform that delivers fast results for niche business use cases
Rowan Pereira
Group Product Manager, Sweatcoin
Magenta Telekom Observes 1.5x Growth in App Adoption
With digitalisation, we were able to explore new avenues and observed that even our customers are excited to be more digital. With MoEngage’s insights-led engagement platform, we created a seamless digitalised customer engagement where we were engaging our customers using personalised push notifications, and in-app messages.
Kirsten Theiner
Product Owner - One App
Here's What Our Customers Have to Say
Landmark Group Reports 56% Uplift in Purchases
MoEngage has helped Landmark Group take its automation game to the next level, allowing the retail brand to improve customer engagement across the group's apps, sites, and other real estate.
Claire Adshead
CRM & Retention Manager, Landmark Group
Airtel Xstream Achieves North Star Metrics for Growth
MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
OYO Boosts Push Notification Delivery by 44%
MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification™.
Arjya Nathvani
AVP-CRM, OYO
US Brand Cocomelody Boosts Repurchase Rates by 27%
MoEngage is the best data-centralized CRM system and the best multi-channel marketing tool we’ve found. Using MoEngage, we can add as many attributes and custom events as we like to profiles, then filter customers for various campaigns and offers. It is very easy to unify data, engage and analyze our results.
James Chen
Operations Director, Cocomelody
US Weather App 1Weather Scales Mobile User Engagement by 3X
We had a unique challenge of providing real-time, hyper-local, and personalized weather alerts to our users, and MoEngage has proved to be an asset in automating our efforts at scale.
Jeff Stone
Senior Engineering Manager, 1Weather
Here's What Our Customers Have to Say
Airtel Xstream Achieves North Star Metrics for Growth
MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
MoEngage As Symbo Insurance's All-in-one Engagement Platform
We started using MoEngage to unify all our marketing campaigns into a single dashboard with focus on orchestration, personalization, and data-driven campaign optimization. What I particularly like about MoEngage is that it’s easy to set up, and provides limitless segmentation and engagement opportunities to drive growth.
Niti Nirvan
Head of Marketing
Bijak Gets 50% Uplift in CTR With MoEngage Push Campaigns
MoEngage’s state-of-the-art dashboard, rich analytics with behavioral insights, and formidable customer support have helped us in our growth. With a powerful insights-led CEP like MoEngage, we aim to bridge the gap between the local aggregators and commission agents in India to promote healthy, long-term relationships.
Prerika Arora
Assistant Marketing Manager, Bijak
How GIVA Increased Its Repeat Purchase Rates by 50%
MoEngage's customer support is impeccable. Whenever we raise any tickets, the team addresses the issues and comes to us with a solution ASAP. Using their insights-led engagement platform, we were able to create Birthday-related Flows for our customers. This has led to an increase of 50% in our repeat purchase rates!
V Rathna Kishore
Product Associate, GIVA
MoneyTap Records Industry High Open Rates of 30%
One of the biggest challenges was streamlining our communication. MoEngage’s insights-led engagement platform coupled with an efficient email suite enabled us to consolidate customer attributes in one centralized view and send effective email communication to our customers.
Hitarth Saini
Head Of Marketing, Freo
OYO Boosts Push Notification Delivery by 44%
MoEngage stitches together all channels seamlessly and complements them with features like Dynamic Product Messaging, Advanced Analytics, Intelligent Delay Optimization, and Push Amplification™.
Arjya Nathvani
AVP-CRM, OYO
Here's What Our Customers Have to Say
AXISNet Drives Higher Engagement, Grows MAUs by 89.5%
Here at AXISNet, we are focused on driving the adoption of our mobile app, particularly among the younger demographic. Using MoEngage, we’re able to create a 360-degree customer profile, understand preferences, run better-converting campaigns, and drive higher active users across the app.
Dhany Saballini
Consumer Touchpoint Product Owner, Youth Touchpoints
NOICE Boosts DAUs By 34% With Insights-Led Engagement
Our partnership with MoEngage has helped us gather the right insights, optimize our onboarding process, and provide a superior listening experience for our listeners to enjoy their screenless moments. By leveraging MoEngage’s flows and campaigns, we are able to personalize and contextualize our communications.
Virginia Fransiska
Head of Marketing and Partnerships
VieON Improved MAUs by 3X Using Insights-led Engagement
MoEngage enables us to set up various flows to retarget both new and old users. We've used push notifications, in-app communications, and emails to reach and provide customers with a relevant and personalized experience. We aim to deepen our customer understanding and delight them even more!
Anh-Phuong Nguyen Vo
Senior Marketing Manager
LivWell Drives Conversions and Product Adoption
The challenge was to figure out ways to better engage our customers. With MoEngage, we’re able to create seamless triggered flows across the customer journey, from onboarding to retention, and segment our customers better to run effective in-app campaigns, yielding great conversion ratios.
Nikhil Verma
Founder and CEO
Ahamove Achieves Over 14X Increase in Conversions
Ahamove was able to deploy in-app, banner and email campaigns with ease. This, in turn, increased our traffic and engagement, ultimately leading to a significant increase in the conversion rate of our campaigns.
Quynh Ngo
Head of Marketing, Ahamove
Alfagift Boosts Monthly Transacting Customer Base to 45%
We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notifications and re-engaged in case there was no activity after sign-up.
Linda Valentin
Head of Marketing, Global Loyalty
Frequently Asked Questions
What is customer onboarding?
Customer onboarding is the process of delighting new customers from the first interaction, nurturing them into loving your product from the get-go, and helping them get familiar with your product. The process involves educating customers about your brand’s offerings, tailoring the experience for each unique customer segment by asking for their details, and taking them through the product’s initial instructions.
Why is customer onboarding important for my brand?
The customer onboarding process is the first connection point between you and your customer. It is useful for:
- boosting customer LTV (lifetime value)
- making sure your customer sticks with you and doesn’t drop-off right in the beginning of their journey
- encouraging your customers to refer your product to others through an engaging onboarding experience
- drive overall revenue
How to onboard new customers?
A good and positive onboarding experience involves a holistic approach. To start with, you should have an omnichannel stack with multiple channels like onsite messaging, push notifications, Facebook, emails, and in-app messaging to engage your customer from the start. You can use MoEngage to craft a perfect onboarding experience, grow your customer base, get customers to adopt the platform faster, and better understand customer preferences.
Recommended Reads
Here are some actionable resources on onboarding that we've curated for you
