How Nova Entertainment Drives Higher 1:1 Customer Engagement and Improves Revenue Using MoEngage

Solution Provided By MoEngage

To add to the revenue, Nova Entertainment needed to ensure more amount of content is consumed by their audience. In order to do that they needed to understand customer behaviour and draw insights based on which the communication could be personalised.

MoEngage Features and Functionalities Used

Teams at Nova Entertainment utilised MoEngage's advanced features to drive better engagement and in turn revenue; such as:

• Customer Journey Orchestration
• Customer Insights and Analytics
• Mobile Push Notifications

Benefits Achieved Post Usage of MoEngage

Using MoEngage, Nova Entertainment was able to improve customer understanding, get better insights into listening behaviour, and send personalised communication ultimately uplifting the frequency of listens.