Powerful machine learning engine which automatically maximizes
campaign engagement by predicting and sending the right message
at the right time

How it works? Hint: It's magic!

Content Optimization

In a Multivariate campaign, Sherpa learns the performance of
each variant on the fly by registering user interactions, then
automatically drives traffic towards top-performing content.
Sherpa completely eliminates the need for the marketing team
to analyze and choose manually.

Sherpa Content

Time Optimization

Messages are automatically sent to individuals at the time,
they’re most likely to view, engage and convert with your message.

Sherpa Time

Benefits of Sherpa

Guesswork Icon

No Guesswork

Marketers don’t need to guess what time to send the message for highest reponse or what content will deliver the highest engagement. Sherpa makes the decisions

Time Saving Icon

Time Saving

Marketers don’ t need to actively manage the tests on variations or experiment with different time windows of sending messages

No Missed Icon

No Missed Opportunity

All content variations and send times are tested and adjusted automatically in real time so there are no missed opportunities to engage an individual

Higher ROI Icon

Higher ROI

The right message to the right person at the right time maximizes the performance rate of your campaigns, driving more action from end users and higher ROI

What our customers say about Sherpa

"By automatically identifying optimum delivery times for our messaging on a per-user basis, Sherpa has empowered our small team to drive consumers from the web into local stores in their communities. This type of targeting is definitely effective — since implementing MoEngage, we’ve seen a 7% increase in engagement within targeted segments"

14x increase in engagement with MoEngage AI powered Segmentation

Berrybenka was looking for ways to boost engagement and increase conversion from across channels like in-app, web push and app push.

120% increase in premium subscribers

Gaana was looking for way to engage with new users and encourage them to subscribe to Gaana+.

Oyo Logo

"At OYO, we are committed towards delivering an unparalleled hotel booking experience to our guests and we feel MoEngage is the right partner who can help us get there with their differentiated offering. We have witnessed improvement in delivery rates, made possible by MoEngage’s proprietary technology, Push Amplification."

Pranav Agrawal
Pranav Agrawal
AVP - CRM Head

"Our core focus is enabling our customers to engage with us digitally. To accelerate this digital shift, we are re-launching our self-care apps across our European footprint, taking customer care, service discovery, payments, and much more right to our users’ fingertips. MoEngage’s forward-looking engagement platform has been critical in enabling us to deliver contextual, personalized and relevant communications & alerts to our customers, at the right time, based on usage and behavior patterns."

Jonathan Abrahamson
Jonathan Abrahamson
VP Digitization
Deutsche Telekom
Tokopedia Logo

"Customer journeys are increasingly becoming more dynamic and interconnected in nature. For brands, to win, they must take cognizance of this paradigm and adapt their marketing tactics. ‘Flows’, by MoEngage, helps us seamlessly integrate both marketing and ad technologies to deliver a unique customer experience while delivering an optimal messaging experience to the users."

Holy Theodore
Holy Theodore
Senior Digital Marketing Strategist
Gaana Logo

"MoEngage’s advanced segmentation and personalized engagement channels have helped us deliver an unparalleled listening experience to our users. MoEngage push notifications help us achieve up to 120% uplift in subscriptions for premium account drive up to 10% DAU (Daily Active Users) on the app."

Nachiketa Arya
Nachiketa Arya
Product Manager for Engagement
Snapdeal Logo

"Great product, built for agile marketeers, who like to stay in control of things and leading trends! Plus highly supportive team!"

Tarun Babbar
Tarun Babbar
Growth Marketing
Berrybenka Logo

"Users do not differentiate between channels and as a brand it is up to us to deliver a seamless messaging experience, wherever our users are. Using MoEngage’s advanced user analytics and engagement platforms (push, in-app & web push), we have been able to deliver on the promise of a truly cross-channel experience to our users thereby impacting our business positively."

Yanly Riky
Yanly Riky
Head of Online Marketing Campaign,
Helpchat Logo

"Imbibing personalization and context in emails helped us deliver an unmatched email experience to customers resulting in open rates of up to 34%. MoEngage emails also helped engage 17% of our inactive users on the app."

Edu Patel
Edul Patel
Product Manager,
Ayopop Logo

"MoEngage integrates all our Marketing needs in one platform and makes it easy to target the right user, customize the message and integrate a unified strategy across all channels; Email, Push Notification and In-App"

Mar Mallolas
Marc Mallolas
Head of Marketing &
Business Intelligence,