MoEngage Logo

Understand the Story Behind Every Swipe, Tap, or Click

Analyze how different customer segments navigate and interact with your brand across the web, mobile, and email.

Compare different customer segments

  • Compare how different customer segments interact with your app, website, and email, and understand their collective personas to engage them better.

Track campaign performances

  • Easily measure key metrics such as DAU, MAU, bookings, subscriptions and revenue. Use filters to analyze specific customer attributes such as bookings by city or revenue by product category, and more.

Identify champion customers

  • Run a frequency distribution and split your customers into one-time customers, occasional customers, and frequent customers. Plan campaigns that target infrequent customers and engage them.

Identify biggest revenue sources

  • Advanced filters that let you slice and dice data based on any customer event and property. Easily find campaigns, products, or even customer segments that are adding revenue.

Compare different customer segments

  • Compare how different customer segments interact with your app, website, and email, and understand their collective personas to engage them better.

Track campaign performances

  • Easily measure key metrics such as DAU, MAU, bookings, subscriptions and revenue. Use filters to analyze specific customer attributes such as bookings by city or revenue by product category, and more.

Identify champion customers

  • Run a frequency distribution and split your customers into one-time customers, occasional customers, and frequent customers. Plan campaigns that target infrequent customers and engage them.

Identify biggest revenue sources

  • Advanced filters that let you slice and dice data based on any customer event and property. Easily find campaigns, products, or even customer segments that are adding revenue.

What top brands say about MoEngage

profit rate5x

increase in CTR

quote

At OYO, we are committed towards delivering an unparalleled hotel booking experience to our guests and MoEngage is the right partner who can help us get there with their differentiated offering. We have witnessed improvement in delivery rates, made possible by MoEngage’s proprietary technology, Push Amplification.

Pranav Kumar

CRM head, OYO

Straight from the editor’s desk

Here are some actionable resources on Behavioral Trends that we've curated for you

Are you ready for faster growth?

Schedule a call with our Growth Consultant